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Journalist Choice

Paris, France

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UnitedHealthcare - "Delivery"

Leo Burnett Worldwide - HQ Chicago, United States

Awards

1416

Brand: UnitedHealthcare
Country: United States

Advertiser: UnitedHealthcare

Title	Delivery
Brief	A father is strolling the streets of Philadelphia with his family when he spots a slab of meat hanging outside a delivery truck. It reminds him of a famous scene from the film Rocky – he even has the theme tune on his phone – so he prepares to give it a punch. “After this you’ll look at your dad in a whole new light,” he tells his kids. His wife says sarcastically: “I’m sure they will.” Dad hits the meat – and breaks his hand on the frozen carcass. Ouch! Lucky he’s insured by United Healthcare.
Agency	Leo Burnett Worldwide - HQ
Campaign	Ways In
Advertiser	UnitedHealthcare
Brand	UnitedHealthcare
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Television
Length	53 seconds
Client	Unite............gency: ..o B....tt Chic........ign: W..s In......ive Cr....ve Di.....r: J...ie Ca......SVP Cr....ve Di.....r: V...e C....VP Cr....ve Di.....r: C...n Sel.......oc. Cr....ve Di.....r: A..n Sh.....oc. Cr....ve Di.....r: C...s Wa.....VP Ex.....ve Pr.....r: M..y Ch....VP Ex.....ve Pr.....r: M..t Bl....VP A....nt Di.....r: L...ie Me......SVP A....nt Di.....r: R..h Piec.........ount Di.....r: C....en Ral.......ount Ma....r: S...h Sm....VP Pl....ng Di.....r: D...se Fe....VP St....gy Di.....r: ..e Brove..........gist: A...a Moc......al: C...a Mi......ti, B....ra D..., M....el Siro........nce: T...y Sci........tive Re....ce Ma....r: K...n Bro.......tor .f Ce.....ty Se.....s: P...y Wa......sic Su......or: C...s Cl.....sic Pr.....r: A..c Ste........tion Co....y: MJZ......or: C...g Gill.........SPX: R...R Stud.........ial: Wh.....use Po......or: C...os Lowe.........ector .f Pho......hy: Ma....bu Ta......gi Subscribers Only

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