Cannes Lions International Festival of Creativity

Creative Award

London, United Kingdom

Update

Penguin - "The Unburnable Book"

Rethink Communications Inc.

4062

Title	The Unburnable Book
Agency	Rethink Communications Inc.
Campaign	The Unburnable Book
Advertiser	Penguin Random House
Brand	Penguin
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Posted	November 2022
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Case Study
Chief Creative Director	A...n St....an Subscribers Only
Executive Creative Director	M..e D....ck Subscribers Only
Chief Strategy Officer	S..n Mc....ld Subscribers Only
Creative Director	R...ie P...y Subscribers Only
Copywriter	R...ie P...y Subscribers Only
Creative Director	Ca....ne F....en Subscribers Only
Art Director	Ca....ne F....en Subscribers Only
Director of Broadcast Production	S...h Wal......lls Subscribers Only
Director of Broadcast Production	Be....ey W...s Subscribers Only
Broadcast Producer	A..x B..t Subscribers Only
Director of Print Production	.J M....ck Subscribers Only
Print Producer	A...s Gi.....st Subscribers Only
Studio Director	B..d K...r Subscribers Only