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The Intercontinental Advertising Cup (The Cup) / ICAC

Creative Award
Ljubljana, Slovenia

2013 The Intercontinental Advertising Cup (The Cup) / ICAC Award Winners

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2013 ADC*E, Golden Drum, AdFest, FIAP - The Grand CUP
THE GRAND CUP

I Am Mumbai

AGENCY: Taproot Dentsu
BRAND: Mumbai Mirror
AWARD: The Grand CUP
ADVERTISER: Bennett Coleman & Co. Ltd.

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Retail
Best of Products & Services

Festival

AGENCY: HeimatTBWA\
BRAND: Hornbach
CATEGORY: Best of Retail
AWARD: Cup Winner
ADVERTISER: Hornbach. Bau- & Gartenmärkte

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Social Engagements
Best of Products & Services

Celebrating The Value Of Integration

AGENCY: Saatchi & Saatchi
BRAND: CoorDown
CATEGORY: Best of Social Engagements
AWARD: Cup Winner
ADVERTISER: CoorDown

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Film
Best of Media

I Am Mumbai

AGENCY: Taproot Dentsu
BRAND: Mumbai Mirror
CATEGORY: Best of Film
AWARD: Cup Winner
ADVERTISER: Bennett Coleman & Co. Ltd.

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best Use Of Local Culture
Best of Admaking

I Am Mumbai

AGENCY: Taproot Dentsu
BRAND: Mumbai Mirror
CATEGORY: Best Use Of Local Culture
AWARD: Cup Winner
ADVERTISER: Bennett Coleman & Co. Ltd.

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Corporate
Best of Products & Services

I Am Mumbai

AGENCY: Taproot Dentsu
BRAND: Mumbai Mirror
CATEGORY: Best of Corporate
AWARD: Cup Winner
ADVERTISER: Bennett Coleman & Co. Ltd.

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Most Insightful Idea
Best of Admaking

Offroad

AGENCY: BBDO Berlin
BRAND: Smart
CATEGORY: Most Insightful Idea
AWARD: Cup Winner
ADVERTISER: Daimler AG

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Cars
Best of Products & Services

Offroad

AGENCY: BBDO Berlin
BRAND: Smart
CATEGORY: Best of Cars
AWARD: Cup Winner
ADVERTISER: Daimler AG

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Health & Personal Care
Best of Products & Services

Lawyer

AGENCY: AlmapBBDO
BRAND: Cafiaspirina
CATEGORY: Best of Health & Personal Care
AWARD: Cup Winner
ADVERTISER: Bayer HealthCare LLC

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Campaign
Best of Media

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Best of Campaign
AWARD: Cup Winner
ADVERTISER: Metro Trains

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Travel, Tourism & Transport
Best of Products & Services

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Best of Travel, Tourism & Transport
AWARD: Cup Winner
ADVERTISER: Metro Trains

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best Universal Idea Created In A Local Market
Best of Admaking

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Best Universal Idea Created In A Local Market
AWARD: Cup Winner
ADVERTISER: Metro Trains

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best Of Craft For Production
Best of Admaking

Soul

AGENCY: F/Nazca Saatchi & Saatchi Publicidade Ltda.
BRAND: Leica M-Monochrom
CATEGORY: Best Of Craft For Production
AWARD: Cup Winner
ADVERTISER: Leica Camera AG

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best Of Craft
Best of Admaking

Soul

AGENCY: F/Nazca Saatchi & Saatchi Publicidade Ltda.
BRAND: Leica M-Monochrom
CATEGORY: Best Of Craft
AWARD: Cup Winner
ADVERTISER: Leica Camera AG

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Electronics
Best of Products & Services

Soul

AGENCY: F/Nazca Saatchi & Saatchi Publicidade Ltda.
BRAND: Leica M-Monochrom
CATEGORY: Best of Electronics
AWARD: Cup Winner
ADVERTISER: Leica Camera AG

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Media Innovation
Best of Media

Days of Hope (case study)

AGENCY: Saatchi & Saatchi Berlin
BRAND: Samusocial
CATEGORY: Best of Media Innovation
AWARD: Cup Winner
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Beverages
Best of Products & Services

The Candidate

AGENCY: Publicis Italy
BRAND: Heineken
CATEGORY: Best of Beverages
AWARD: Cup Winner
ADVERTISER: Heineken

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best Of Strategy
Best of Admaking

Turn up my voice

AGENCY: Saatchi & Saatchi
BRAND: Coordown
CATEGORY: Best Of Strategy
AWARD: Cup Winner
ADVERTISER: CoorDown

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of Public and Private Services
Best of Products & Services

My Blood is Red and Black

AGENCY: Leo Burnett Tailor Made
BRAND: Hemoba / Esporte Clube Vit—ria
CATEGORY: Best of Public and Private Services
AWARD: Cup Winner
ADVERTISER: Esporte Clube Vitória vs Hemoba Foundation

2013 ADC*E, Golden Drum, AdFest, FIAP - Cup Winner - Best of PR
Best of Media

My Blood is Red and Black

AGENCY: Leo Burnett Tailor Made
BRAND: Hemoba / Esporte Clube Vit—ria
CATEGORY: Best of PR
AWARD: Cup Winner
ADVERTISER: Esporte Clube Vitória vs Hemoba Foundation