Yandex Browser - "Yandex Browser: Neuropowers" by PHNX Awards 2024

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TitleYandex Browser: Neuropowers
Campaign Yandex Browser: Neuropowers
Advertiser Yandex
Brand Yandex Browser
Date of First Broadcast/Publication 2024 / 2
Business Sector Internet Sites (Excluding ISPs) / Apps.
Story The new Yandex Browser has neural networks now, which means it has become super-powerful and functionally upgraded. How did we describe this in our advertising campaign? We showed each feature as a unique neural power that allows you to understand foreign languages, read videos, create unique pictures and write stylistically delightful texts. And all this thanks to new neural network features in the Neurobrowser.
Media Type Television
Length
Alexandra Novokhatskaya Creative Director
Olga Denisova Producer
Nikolay Nikitin Senior Art-Director
Valentina Ekimian Copywriter
Alexander Maltsev CMO Yandex Browser
CLAN Production
Anton Shavkero Director