Sony Alpha 7 - "Migration"

DDB Berlin

DDB Berlin Berlin, Germany

Awards

6025

Brand: Sony Alpha 7
Country: United Kingdom

Advertiser: Sony Corporation of America

Title	Migration
Brief	To convey the incredible level of detail enabled by Sony's Alpha 7 camera, Framstore's VFX artists travelled to South Africa with director Dan DiFelice to track down the elusive black wildebeest. Framestore’s heritage in creature design allowed a hero wildebeest to populate an entire herd. It also gave the director maximum flexibility to compose the piece’s sequence of "impossible" shots. Other work included matte paintings, enhancing and replacing skies, and adding layer upon layer of dust and debris around the creatures.
Agency	DDB Berlin
Campaign	Migration
Advertiser	Sony Corporation of America
Brand	Sony Alpha 7
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Posted	November 2018
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Television & Cinema
Special Effects / VFX	Framestore
Creative Director	G....el M...ar Subscribers Only
Executive Producer	M....el Du......�fer Subscribers Only
Director of Photography (DOP)	K...id Mo....eb Subscribers Only
Production Company	T..y Pe....en F..m G..H Subscribers Only
Director	..n Di....ce Subscribers Only
Production Company Producer	S...na D...el Subscribers Only
Agency Producer	J..s M....ng Subscribers Only
Editor	Ch.....an Zi.....an Subscribers Only
Sound	L..e A....io Subscribers Only
Music Mix	L..e A....io Subscribers Only
VFX Artist	S...n B...ne Subscribers Only
Creative Director	..n C...in Subscribers Only
Special Effects / VFX	G...t W...er Subscribers Only
Special Effects / VFX	Le....do C...a Subscribers Only
Special Effects / VFX	A...d Gh....ph Subscribers Only
VFX Producer	Ch......her G..y Subscribers Only
CGI Rigging	A...ew B...er Subscribers Only