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Title | AI Versus |
Brief | Your worldview can be shaped by the media you consume. Enter two artificial intellects, like twins separated at birth, with no broad knowledge of the world. One was “brought up” by Russian state TV, the other by the country’s independent channel. Now they answer questions using the information they absorbed during their "upbringing". The Russian State-educated twin gives skewed and rather alarming answers. The other's are more thoughtful. When kids don’t know something, they start making things up, which is the most fascinating part of the experiment. |
Agency | Voskhod |
Campaign | AI Versus |
Advertiser | Dozhd TV Channel |
Brand | Dozhd TV |
Date of First Broadcast/Publication | Subscribers Only |
Business Sector | Subscribers Only |
Tagline | Subscribers Only |
Story | Subscribers Only |
Media Type | Case Study |
Length | |
Creative Director | A...ey Gu......lin Subscribers Only |
Copywriter | A...n R...in Subscribers Only |
Copywriter | D...a Ov.....na Subscribers Only |
Digital Art Director | A..a Ma.....ova Subscribers Only |
Creative Tech Lead | V...or S....ba Subscribers Only |
Motion Graphic Designer | L...ya Za......ina Subscribers Only |
Chief Digital Officer | D...ry Ma....ov Subscribers Only |
Head of Development | A...ey S....ev Subscribers Only |
CTO | V....iy T...in Subscribers Only |