| Title | #SeriousBaby |
| Agency | SS+K |
| Campaign | #SeriousBaby |
| Advertiser | The Smile Train |
| Brand | Smile Train |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Social Media |
| Length | |
| Creative Director | A....do F...es Subscribers Only |
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