| Title | Post Racism |
| Brief | LICRA is a French association dedicated to the fight against anti-semitism and other forms of racism. During the "Post Racism" campaign, an AI detected racist tweets and posts. Each racist remark was matched with an old propaganda poster carrying a similar message, and sent back to the author to illustrate the true impact of what they had shared. The posters were sourced from museums. |
| Agency | Publicis Conseil |
| Campaign | Post Racism |
| Advertiser | Licra |
| Brand | Licra |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Length | |
| Executive Creative Director | M...o Ve.....lli Subscribers Only |
| Creative Director | E..e Tr.....on Subscribers Only |
| Creative Team | A....ne Qu....le Subscribers Only |
| Creative Team | C....nt Pa.....er Subscribers Only |
| Executive Director | G...lle M...an Subscribers Only |
| Account Manager | L....nt E..t Subscribers Only |
| Account Manager | C....ie Mo.....ino Subscribers Only |
| Account Manager | M...e B....au Subscribers Only |
| Art Buyer | M...ne G....es Subscribers Only |
| Art Buyer | M...on V...t Subscribers Only |
| Producer | R...in Gu....rt Subscribers Only |
| Producer | Au....in Gr....re Subscribers Only |
| Technical Director | M....el M...er Subscribers Only |
| Event Creative | E..c Es....er Subscribers Only |
More Work
SEE ALLPro-Femmes
- BRAND:
- Promod
- AGENCY:
- Saatchi & Saatchi France
Pro-Couleurs
- BRAND:
- Promod
- AGENCY:
- Saatchi & Saatchi France
Pro-Nature
- BRAND:
- Promod
- AGENCY:
- Saatchi & Saatchi France
Pro-Rondes
- BRAND:
- Promod
- AGENCY:
- Saatchi & Saatchi France
Pro-femmes
- BRAND:
- Promod
- AGENCY:
- Saatchi & Saatchi France
La Magie du Reconditionné
- BRAND:
- Aramisauto
- AGENCY:
- Marcel