Kornmo Original - "Common sense since 1946"

POL Oslo

POL Oslo Oslo, Norway

Awards

3028

Brand: Kornmo Original
Country: Norway

Advertiser: Orkla

Title	Common sense since 1946
Brief	Kornmo is a traditional Norwegian cookie made from wholegrain. It's been around since 1948 and has a strong positioning among older Norwegians as a sensible snack. The challenge was to make the cookie popular among younger Norwegian parents. The solution was to have fun with a special group of people: overprotective parents, who in this case go to great lengths to prevent their kids from getting any bumps or bruises. Parenting should be simple, down to earth and straightforward. Just like a Kornmo cookie.
Agency	POL Oslo
Campaign	Common sense since 1946
Advertiser	Orkla
Brand	Kornmo Original
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Posted	November 2019
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Television & Cinema
Soundtrack	Subscribers Only
Creative Team	M..s Be.....øm Subscribers Only
Creative Team	M...us H....ad Subscribers Only
Project Manager	El.....th L�.....tad Subscribers Only
Account Manager	K...il B...en S...ly Subscribers Only
Director	To....in Bj.....und Subscribers Only
Production Company Producer	He.....te C....en Subscribers Only
Director	S...er D..l Subscribers Only
Designer	A...ea E...m Subscribers Only
Grading/Online	J...en A...y Subscribers Only
Advertising Manager	Mo....ed J...an Subscribers Only
Advertising Manager	J....ne R...e A....au Subscribers Only
Advertising Manager	T..r V...r I..e Subscribers Only