XBOX DESIGN LAB - "The Fanchise Model"

McCann London

McCann London London, United Kingdom

Awards

12037

Brand: XBOX DESIGN LAB
Country: United Kingdom

Advertiser: Microsoft XBOX

Title	The Fanchise Model
Agency	McCann London
Campaign	THE FANCHISE MODEL
Advertiser	Microsoft XBOX
Brand	XBOX DESIGN LAB
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Philosophy	Subscribers Only
Media Type	Case Study
Length	125 seconds
Market	Subscribers Only
Production 2	C...T WO.....DE L...on Subscribers Only
Additional Company	AY.....RG S....le Subscribers Only
Chief Creative Officer	La....ce T....on Subscribers Only
Chief Creative Officer	..b D...al Subscribers Only
EMEA Creative Director	S...iv M...ry Subscribers Only
EMEA Creative Director	J...e M...z Subscribers Only
Art Director	J...b B....al Subscribers Only
Copywriter	..m N....on Subscribers Only
Project Director	C...e M..n Subscribers Only
Project Manager	P..l Gi.....ie Subscribers Only
Project Manager	C...g C....on Subscribers Only
Project Director	M...y W...on Subscribers Only
Head of Integrated Production	S...io L...z Subscribers Only
Agency Producer	D...s T....an Subscribers Only
Head of Art	..n H....th Subscribers Only
Designer	G....vo Fe.....es Subscribers Only
Designer	..n M...s Subscribers Only
Head of Strategy	K...n C..m Subscribers Only
Planner	Ch.....te W....rs Subscribers Only
Executive Vice President	..b S...h Subscribers Only
Regional Business Director	S....sh J..i Subscribers Only
Account Director	..m O...er Subscribers Only
Account Lead	D...d S...h Subscribers Only
Account Manager	L...e C...er Subscribers Only
Account Manager	Ch.....te .a T...e Subscribers Only
Account Executive	S...ie Gr....on Subscribers Only
Account Executive	A...e P...er Subscribers Only
Director of Communications, UK & Europe	J....ca B...t Subscribers Only
Editor	A...ew T...be Subscribers Only
Agency Producer	Fr.....co P...do Subscribers Only
Editor	P..l Je.....on Subscribers Only