Title | Pollution Pencils |
Brief | The Pollution Pencils program made the invisible pollution problem visible–by turning it into something positive: Pencils. The pencils served as an educational tool for students, and a fundraising tool for the public. But more importantly, it created a self-sustaining ecosystem that helps fund and supply air purifiers in schools to bring cleaner air to underprivileged young students across the country. |
Agency |
Wunderman Thompson
|
Campaign |
Pollution capture pencils
|
Advertiser |
Haleon
|
Brand |
Otrivin
|
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