Schitaetsya project - "Domestic violence data visualization. Now you see."

FCB Artgroup

FCB Artgroup Almaty, Kazakhstan

952

Title	Domestic violence data visualization. Now you see.
Brief	Schitaetsya — project that raises awareness of domestic violence in Kazakhstan and tracks data on these kinds of cases for the public, journalists and activists. But dry numbers cannot cause emotions. To increase attention to the problem and to help people understand the data we created a visual style that clarifies the scale of the problem. Charts can change depending on numbers and values with relevant annual data.
Agency	FCB Artgroup
Campaign	Domestic violence data visualization
Advertiser	KazFem
Brand	Schitaetsya project
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Case Study
Length	107 seconds
Art Director	S....ar Ko.....ov Subscribers Only
Creative Director	N...ta Fr......kiy Subscribers Only