Fatima Santos Filipe Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
I've been involved in the arts from an early age. Someday I had to end up here. This is the moment.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
I believe in a multitude of points of view.
What do you think of the idea of free entry until the shortlist stage?
Attractive
How would you define the perfect PHNX Awards winner?
I don't think it's right to go in with a pre-established concept in mind. Artists have to express themselves freely and without pressure. I can say that I evaluate the intellectual honesty, the delivery, the message and the means they find to be heard and involve us.
What is having the biggest impact on creative trends at the moment?
Perhaps a return to analogue, sustainability, emerging technology, digital culture, diversity and inclusion.
Who would you nominate as your two or three “creatives of the year”?
There are so many talented creatives that it's hard to choose just two or three
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