| Title | ORAL SEX |
| Brief | Durex breaks down the myths of sexuality for 15-21 years old that no longer use condoms for their first sexual encounters.Co-created with influencer Romy, the campaign is presented as a filmed social experiment, where participant, members of Romy’s community, must answer raw questions about their sexuality and first times.Film series made of 4 episodes, the program provides answers to questions young people have about sex and its practices by collecting authentic, uninhibited testimonial. The 4 episodes discuss topics like vaginal penetration, oral sex, anal sex and masturbation. Influencer Romy brings her own perspective, in an educational, playful and of course, inclusive way. |
| Agency | DENTSU CREATIVE |
| Campaign | Sex for Real |
| Advertiser | Reckitt Benckiser |
| Brand | Durex |
| Posted | November 2022 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Web Film |
| Art Director | Em....el Bo.....es Subscribers Only |
Related Ads
More Work
SEE ALLYour Sex Your Way (Board)
- BRAND:
- Durex
- AGENCY:
- DENTSU CREATIVE
Shaped by Travel
- BRAND:
- Flying Blue
- AGENCY:
- DENTSU CREATIVE
DUREX EPISODE ONE - There is no pleasure without penetration
- BRAND:
- Durex
- AGENCY:
- DENTSU CREATIVE
My 2020 Travel Project
- BRAND:
- Flying Blue
- AGENCY:
- DENTSU CREATIVE
Unblocked
- BRAND:
- AFPA
- AGENCY:
- DENTSU CREATIVE
Histoire de se faire plaisir
- BRAND:
- Durex
- AGENCY:
- DENTSU CREATIVE
A letter to myself - Board
- BRAND:
- Santé Publique France
- AGENCY:
- DENTSU CREATIVE
A letter to myself
- BRAND:
- Santé Publique France
- AGENCY:
- DENTSU CREATIVE
SEX HAPPINESS (BRAND PURPOSE)
- BRAND:
- DUREX
- AGENCY:
- DENTSU CREATIVE