2024 LIA Award Winners
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Coors Lights Out
AGENCY:
Rethink Communications Inc.
BRAND:
Coors Light
CATEGORY:
Non-Traditional
AWARD:
Grand LIA
ADVERTISER: Molson Breweries
Women's Football
AGENCY:
Marcel
BRAND:
Orange
CATEGORY:
Zeitgeist
AWARD:
Gold
ADVERTISER: Orange
Banned Book Club
AGENCY:
FCB Chicago
BRAND:
Digital Public Library of America
CATEGORY:
Public Service/Charity/NGO
AWARD:
Gold
ADVERTISER: Digital Public Library of America (DPLA)
Cars to work (film)
AGENCY:
Publicis Conseil
BRAND:
Renault
CATEGORY:
Creativity in Commerce
AWARD:
Gold
ADVERTISER: Renault
Coors Lights Out
AGENCY:
Rethink Communications Inc.
BRAND:
Coors Light
CATEGORY:
Beverages
AWARD:
Gold
ADVERTISER: Molson Breweries
Pop Tarts: The First Edible Mascot
AGENCY:
Weber Shandwick - Chicago
BRAND:
Pop Tarts
CATEGORY:
Live Events - Beyond Advertising
AWARD:
Gold
ADVERTISER: Kellanova
We Are Ayenda
AGENCY:
Creative X
BRAND:
WhatsApp
CATEGORY:
Branded Content
AWARD:
Gold
ADVERTISER: Meta
Payback Time
AGENCY:
DAVID New York
BRAND:
Clash of Clans
CATEGORY:
Direct Marketing
AWARD:
Gold
ADVERTISER: Supercell
Meet Marina Prieto
AGENCY:
DAVID
BRAND:
JC Decaux
CATEGORY:
B2B Communication
AWARD:
Gold
ADVERTISER: JC Decaux
Pub Museums
AGENCY:
LePub (HQ)
BRAND:
Heineken
CATEGORY:
Corporate Purpose/Social Responsibility
AWARD:
Gold
ADVERTISER: Heineken
Adoptable (Board)
AGENCY:
Colenso BBDO Auckland
BRAND:
Pedigree
CATEGORY:
Direct Marketing
AWARD:
Gold
ADVERTISER: Mars, Inc.
Adoptable
AGENCY:
Colenso BBDO Auckland
BRAND:
Pedigree
CATEGORY:
Direct Marketing
AWARD:
Gold
ADVERTISER: Mars, Inc.
Rights Against the Right
AGENCY:
Jung von Matt AG
BRAND:
Laut gegen Nazis/Laut gegen Nazis e.V.
CATEGORY:
Public Service/Charity/NGO
AWARD:
Gold
ADVERTISER: Laut Gegen Nazis E.V.
Banned Book Club
AGENCY:
FCB Chicago
BRAND:
Digital Public Library of America
CATEGORY:
Creative Use of Data
AWARD:
Silver
ADVERTISER: Digital Public Library of America (DPLA)
Pop Tarts: The First Edible Mascot
AGENCY:
Weber Shandwick - Chicago
BRAND:
Pop Tarts
CATEGORY:
Confections/Snacks
AWARD:
Silver
ADVERTISER: Kellanova
Payback Time
AGENCY:
DAVID New York
BRAND:
Clash of Clans
CATEGORY:
Gaming
AWARD:
Silver
ADVERTISER: Supercell
Sightwalks
AGENCY:
Circus Grey
BRAND:
Cemento Sol
CATEGORY:
Corporate Purpose/Social Responsibility
AWARD:
Silver
ADVERTISER: Unacem
Rice of Glory
AGENCY:
Grey Ecuador
BRAND:
Super Extra
CATEGORY:
Experiential
AWARD:
Silver
ADVERTISER: Arroz Super Extra
Pub Museums
AGENCY:
LePub (HQ)
BRAND:
Heineken
CATEGORY:
B2B Communication
AWARD:
Silver
ADVERTISER: Heineken
Adoptable (Board)
AGENCY:
Colenso BBDO Auckland
BRAND:
Pedigree
CATEGORY:
Corporate Purpose/Social Responsibility
AWARD:
Silver
ADVERTISER: Mars, Inc.
