AGENCY:
Pereira O'Dell
BRAND:
Toshiba laptop with Intel inside
CATEGORY:
Best Fictional Program, Series Or Film Where A Client Has Successfully Created A Drama, Comedy Or Miniseries Around A Product Or Brand
AWARD:
Grand Prix
ADVERTISER: Intel + Toshiba
AGENCY:
Proximity China
BRAND:
Volkswagen Group China
CATEGORY:
Best Use Or Integration Of User-Generated Content
AWARD:
Gold Lion
ADVERTISER: Volkswagen
AGENCY:
Pereira O'Dell
BRAND:
Toshiba laptop with Intel inside
CATEGORY:
Best Integrated Content Campaign
AWARD:
Gold Lion
ADVERTISER: Intel + Toshiba
AGENCY:
McCann Melbourne
BRAND:
Metro Trains
CATEGORY:
Best Use Or Integration Of Music
AWARD:
Gold Lion
ADVERTISER: Metro Trains
AGENCY:
McCann Melbourne
BRAND:
Metro Trains
CATEGORY:
Best Integrated Content Campaign
AWARD:
Gold Lion
ADVERTISER: Metro Trains
AGENCY:
Wieden + Kennedy
BRAND:
Old Spice
CATEGORY:
Best Use Or Integration Of Gaming
AWARD:
Gold Lion
ADVERTISER: Procter & Gamble
AGENCY:
Ogilvy South Africa
BRAND:
Cape Town Tourism
CATEGORY:
Best Use Or Integration Of Digital Or Social Media
AWARD:
Gold Lion
ADVERTISER: Cape Town Tourism
AGENCY:
Ogilvy Paris
BRAND:
Perrier
CATEGORY:
Best Use Or Integration Of Gaming
AWARD:
Gold Lion
ADVERTISER: Nestlé Waters
AGENCY:
.
BRAND:
Dove
CATEGORY:
Best Fictional Program, Series Or Film Where A Client Has Successfully Created A Drama, Comedy Or Miniseries Around A Product Or Brand
AWARD:
Gold Lion
ADVERTISER: Unilever
AGENCY:
Grip Limited
BRAND:
Kokanee
CATEGORY:
Best Integrated Content Campaign
AWARD:
Gold Lion
AGENCY:
Grip Limited
BRAND:
Kokanee
CATEGORY:
Best Fictional Program, Series Or Film Where A Client Has Successfully Created A Drama, Comedy Or Miniseries Around A Product Or Brand
AWARD:
Gold Lion
AGENCY:
Grey Brasil
BRAND:
WWF
CATEGORY:
Best Brand Or Product Integration Into A Feature Film, Existing TV Show And/Or Series
AWARD:
Gold Lion
AGENCY:
Ace Saatchi & Saatchi
BRAND:
PLDT
CATEGORY:
Best Integrated Content Campaign
AWARD:
Gold Lion
AGENCY:
Ace Saatchi & Saatchi
BRAND:
PLDT
CATEGORY:
Best Use Or Integration Of Digital Or Social Media
AWARD:
Gold Lion
AGENCY:
dbe
BRAND:
Pepsi MAX
CATEGORY:
Best Fictional Program, Series Or Film Where A Client Has Successfully Created A Drama, Comedy Or Miniseries Around A Product Or Brand
AWARD:
Silver Lion
ADVERTISER: PepsiCo Inc.
AGENCY:
Ogilvy & Mather
BRAND:
Model Maker Fair
CATEGORY:
Best Use Or Integration Of Digital Or Social Media
AWARD:
Silver Lion
ADVERTISER: Reed Messe Wien
AGENCY:
Pereira O'Dell
BRAND:
Toshiba laptop with Intel inside
CATEGORY:
Best Use Or Integration Of Digital Or Social Media
AWARD:
Silver Lion
ADVERTISER: Intel + Toshiba
AGENCY:
Pereira O'Dell
BRAND:
Toshiba laptop with Intel inside
CATEGORY:
Best Use Or Integration Of User-Generated Content
AWARD:
Silver Lion
ADVERTISER: Intel + Toshiba
AGENCY:
BBDO New York
BRAND:
AT&T
CATEGORY:
Best Integrated Content Campaign
AWARD:
Silver Lion
ADVERTISER: AT&T Inc.
AGENCY:
Leo Burnett Tailor Made
BRAND:
Hemoba / Esporte Clube Vit—ria
CATEGORY:
Best Use Or Integration Of Experiential Events
AWARD:
Silver Lion
ADVERTISER: Esporte Clube Vitória