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Cannes Lions International Festival of Creativity

Creative Award
London, United Kingdom

2014 Cannes Lions International Festival of Creativity Award Winners

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2014 Cannes Lions International Festival of Creativity - Gold Lion - Travel, Entertainment & Leisure
Cyber

Greatness Awaits

AGENCY: BBH New York
BRAND: Sony Playstation 4
CATEGORY: Travel, Entertainment & Leisure
AWARD: Gold Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Gold Lion - Entertainment & Leisure
Film

Perfect Day

AGENCY: BBH New York
BRAND: Sony Playstation 4
CATEGORY: Entertainment & Leisure
AWARD: Gold Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Silver Lion - Use of Co-Creation & User Generated Content
Cyber

First to Greatness

AGENCY: BBH New York
BRAND: Sony Playstation 4
CATEGORY: Use of Co-Creation & User Generated Content
AWARD: Silver Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Silver Lion - Engagement Platform
Cyber

Bid for Greatness

AGENCY: BBH New York
BRAND: Sony Playstation 4
CATEGORY: Engagement Platform
AWARD: Silver Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Silver Lion - Website
Cyber

Sony Be Moved Campaign Hub

AGENCY: Wieden + Kennedy
BRAND: Sony
CATEGORY: Website
AWARD: Silver Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Silver Lion - Durable Goods
Promo & Activation

Song Swimmer

AGENCY: Universal McCann
BRAND: Sony
CATEGORY: Durable Goods
AWARD: Silver Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Silver Lion - Use of Social Audience in a Promotional Campaign
Promo & Activation

Song Swimmer

AGENCY: Universal McCann
BRAND: Sony
CATEGORY: Use of Social Audience in a Promotional Campaign
AWARD: Silver Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Entertainment & Leisure
Film

The Last of Us

AGENCY: 180 Global
BRAND: PlayStation
CATEGORY: Entertainment & Leisure
AWARD: Bronze Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Entertainment & Leisure
Film

Greatness Awaits

AGENCY: BBH New York
BRAND: Sony Playstation 4
CATEGORY: Entertainment & Leisure
AWARD: Bronze Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Other Consumer Products (including Durable Goods)
Media

The Bottled Player

AGENCY: FCB New Zealand
BRAND: Sony
CATEGORY: Other Consumer Products (including Durable Goods)
AWARD: Bronze Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Ambient Non-Standard Indoor Advertising (Shops, Bars, Restaurants, Hospitals, Clinics, Schools and all other Indoor Spaces)
Outdoor

The Bottled Player

AGENCY: FCB New Zealand
BRAND: Sony
CATEGORY: Ambient Non-Standard Indoor Advertising (Shops, Bars, Restaurants, Hospitals, Clinics, Schools and all other Indoor Spaces)
AWARD: Bronze Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Product displays, POS graphic materials, brand Collateral
Design

The Bottled Player

AGENCY: FCB New Zealand
BRAND: Sony
CATEGORY: Product displays, POS graphic materials, brand Collateral
AWARD: Bronze Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Consumer Electronics & Multimedia
Design

The Bottled Player

AGENCY: FCB New Zealand
BRAND: Sony
CATEGORY: Consumer Electronics & Multimedia
AWARD: Bronze Lion
ADVERTISER: Sony

2014 Cannes Lions International Festival of Creativity - Bronze Lion - Travel, Entertainment & Leisure
Cyber

GT6- First Love

AGENCY: BBH New York
BRAND: Playstation 4
CATEGORY: Travel, Entertainment & Leisure
AWARD: Bronze Lion
ADVERTISER: Sony