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Cannes Lions International Festival of Creativity

Creative Award
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2017 Cannes Lions International Festival of Creativity Award Winners

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2017 Cannes Lions International Festival of Creativity - Grand Prix - Creative Effectiveness
Creative Effectiveness

Van Gogh BnB

AGENCY: Leo Burnett Chicago
BRAND: The Art Institute of Chicago
CATEGORY: Creative Effectiveness
AWARD: Grand Prix
ADVERTISER: The Art Institute of Chicago

2017 Cannes Lions International Festival of Creativity - Grand Prix - Media & Publications
Film

We're The Superhumans

AGENCY: 4Creative
BRAND: Rio Paralympics
CATEGORY: Media & Publications
AWARD: Grand Prix
ADVERTISER: Channel 4

2017 Cannes Lions International Festival of Creativity - Grand Prix - Social Purpose
Cyber Lions

Meet Graham

AGENCY: Clemenger BBDO Melbourne
BRAND: Transport Accident Commission
CATEGORY: Social Purpose
AWARD: Grand Prix
ADVERTISER: Transport Accident Commission

2017 Cannes Lions International Festival of Creativity - Grand Prix - Insurance
Health and Wellness

Meet Graham

AGENCY: Clemenger BBDO Melbourne
BRAND: Transport Accident Commission
CATEGORY: Insurance
AWARD: Grand Prix
ADVERTISER: Transport Accident Commission

2017 Cannes Lions International Festival of Creativity - Grand Prix - Creative Data Collection & Research
Creative Data Lion

Care counts

AGENCY: DigitasLBi
BRAND: Whirlpool
CATEGORY: Creative Data Collection & Research
AWARD: Grand Prix
ADVERTISER: Whirlpool Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix - Creative Data Collection & Research
Creative Data Lion

Care counts

AGENCY: DigitasLBi
BRAND: Whirlpool
CATEGORY: Creative Data Collection & Research
AWARD: Grand Prix
ADVERTISER: Whirlpool Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix - Integrated
Integrated

Boost Your Voice

AGENCY: 180LA
BRAND: Boost Mobile
CATEGORY: Integrated
AWARD: Grand Prix
ADVERTISER: Boost Mobile

2017 Cannes Lions International Festival of Creativity - Grand Prix - Corporate Social Responsibility
Promo & Activation

Boost Your Voice

AGENCY: 180LA
BRAND: Boost Mobile
CATEGORY: Corporate Social Responsibility
AWARD: Grand Prix
ADVERTISER: Boost Mobile

2017 Cannes Lions International Festival of Creativity - Grand Prix - Glass Lion
Glass Lion

Fearless Girl Arrives

AGENCY: McCann Worldgroup
BRAND: State Street Global Advisors
CATEGORY: Glass Lion
AWARD: Grand Prix
ADVERTISER: State Street Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix
Outdoor

Fearless Girl Arrives

AGENCY: McCann Worldgroup
BRAND: State Street Global Advisors
AWARD: Grand Prix
ADVERTISER: State Street Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix - Financial Products & Services
PR

Fearless Girl Arrives

AGENCY: McCann Worldgroup
BRAND: State Street Global Advisors
CATEGORY: Financial Products & Services
AWARD: Grand Prix
ADVERTISER: State Street Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix - Spatial Brand Installation & Experience
Design

The Unusual Football Field

AGENCY: CJ/Worx
BRAND: AP
CATEGORY: Spatial Brand Installation & Experience
AWARD: Grand Prix
ADVERTISER: AP

2017 Cannes Lions International Festival of Creativity - Grand Prix - Corporate Social Responsibility
Cyber Lions

Making the way we pay save the sea

AGENCY: RBK Communication
BRAND: Ålandsbanken
CATEGORY: Corporate Social Responsibility
AWARD: Grand Prix
ADVERTISER: Ålandsbanken

2017 Cannes Lions International Festival of Creativity - Grand Prix - Utilities
Mobile

The Family Way

AGENCY: Dentsu Y&R
BRAND: Recruit Lifestyle Co., LTD.
CATEGORY: Utilities
AWARD: Grand Prix
ADVERTISER: Dentsu Y&R, Tokyo,

2017 Cannes Lions International Festival of Creativity - Grand Prix - Integration of Technology in Daily Life
Product Design

Payphone Bank

AGENCY: VML Grey Colombia
BRAND: TIGO-UNE
CATEGORY: Integration of Technology in Daily Life
AWARD: Grand Prix
ADVERTISER: TIGO-UNE

2017 Cannes Lions International Festival of Creativity - Grand Prix - Use of Broadcast
Direct Lions

Google Home of the Whopper

AGENCY: DAVID
BRAND: Whopper
CATEGORY: Use of Broadcast
AWARD: Grand Prix
ADVERTISER: Burger King

2017 Cannes Lions International Festival of Creativity - Grand Prix - Integrated Multi-Platform Campaign (Online & Offline)
Cyber Lions

Did You Mean Mailchimp?

AGENCY: Droga5
BRAND: Mailchimp
CATEGORY: Integrated Multi-Platform Campaign (Online & Offline)
AWARD: Grand Prix
ADVERTISER: Mailchimp

2017 Cannes Lions International Festival of Creativity - Grand Prix - TV & VOD: Fiction 15 minutes or over
Entertainment

Beyond Money

AGENCY: MRM//McCann
BRAND: 1|2|3 Smart Account
CATEGORY: TV & VOD: Fiction 15 minutes or over
AWARD: Grand Prix
ADVERTISER: Santander Bank

2017 Cannes Lions International Festival of Creativity - Grand Prix - Use of Integrated Media
Media

Innovating Saving

AGENCY: R/GA
BRAND: Jet.com
CATEGORY: Use of Integrated Media
AWARD: Grand Prix
ADVERTISER: Jet.com

2017 Cannes Lions International Festival of Creativity - Grand Prix - Direction
Film Craft

The Blaze / Territory

AGENCY: Iconoclast
BRAND: The Blaze (Musician)
CATEGORY: Direction
AWARD: Grand Prix
ADVERTISER: The Blaze (Musician)