2011 The Loeries Award Winners

The Loeries

Creative Award

Johannesburg, South Africa

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2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Writing

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Trophy

AGENCY: DDB South Africa
BRAND: McDonald's
CATEGORY: Print & Collateral Crafts - Writing
AWARD: Campaign Craft Gold
ADVERTISER: McDonald's

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Photography

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Good Time

AGENCY: FoxP2
BRAND: Brandhouse
CATEGORY: Print & Collateral Crafts - Photography
AWARD: Campaign Craft Gold
ADVERTISER: Brandhouse

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Photography

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Meet You

AGENCY: FoxP2
BRAND: Brandhouse
CATEGORY: Print & Collateral Crafts - Photography
AWARD: Campaign Craft Gold
ADVERTISER: Brandhouse

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Photography

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Show You

AGENCY: FoxP2
BRAND: Brandhouse
CATEGORY: Print & Collateral Crafts - Photography
AWARD: Campaign Craft Gold
ADVERTISER: Brandhouse

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Photography

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Meet You

AGENCY: FoxP2
BRAND: Brandhouse
CATEGORY: Print & Collateral Crafts - Photography
AWARD: Campaign Craft Gold
ADVERTISER: Brandhouse

2011 Loerie Awards - Campaign Gold - Posters

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Riverine Rabbit

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Posters
AWARD: Campaign Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Art direction

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Blue Swallow

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Print & Collateral Crafts - Art direction
AWARD: Campaign Craft Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Art direction

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Wild Dog

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Print & Collateral Crafts - Art direction
AWARD: Campaign Craft Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Gold - Posters

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Wild Dog

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Posters
AWARD: Campaign Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Art direction

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Wattled Crane

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Print & Collateral Crafts - Art direction
AWARD: Campaign Craft Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Gold - Posters

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Wattled Crane

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Posters
AWARD: Campaign Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Art direction

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Dugong

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Print & Collateral Crafts - Art direction
AWARD: Campaign Craft Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Gold - Posters

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Norther White Rhino

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Posters
AWARD: Campaign Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Gold - Posters

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Dugong

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Posters
AWARD: Campaign Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Art direction

PRINT

Riverine Rabbit

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Print & Collateral Crafts - Art direction
AWARD: Campaign Craft Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Gold - Posters

PRINT

Blue Swallow

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Posters
AWARD: Campaign Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Art direction

PRINT

Norther White Rhino

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: Endanger Wildlife Trust
CATEGORY: Print & Collateral Crafts - Art direction
AWARD: Campaign Craft Gold
ADVERTISER: The Endanger Wildlife Trust

2011 Loerie Awards - Print & Collateral Crafts - Writing - Campaign Craft Gold

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Cupboard

AGENCY: DDB South Africa
BRAND: McDonald's
CATEGORY: Campaign Craft Gold
AWARD: Print & Collateral Crafts - Writing
ADVERTISER: McDonald's

2011 Loerie Awards - Campaign Craft Gold - Print & Collateral Crafts - Writing

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Cuckoo Clock

AGENCY: DDB South Africa
BRAND: McDonald's
CATEGORY: Print & Collateral Crafts - Writing
AWARD: Campaign Craft Gold
ADVERTISER: McDonald's

2011 Loerie Awards - Gold - Newspaper Advertising

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Reunion

AGENCY: Ireland | Davenport
BRAND: Avis
CATEGORY: Newspaper Advertising
AWARD: Gold
ADVERTISER: Avis Rent A Car System, LLC.