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MAD STARS

Creative Award
Busan, South Korea

2018 MAD STARS Award Winners

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Mars, Inc.
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2018 MAD STARS - Gold - Communication Design: Digital design
Design

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Communication Design: Digital design
AWARD: Gold
ADVERTISER: Mars, Inc.

2018 MAD STARS - Gold - Use of Media: Use of digital in a media campaign
Media

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Use of Media: Use of digital in a media campaign
AWARD: Gold
ADVERTISER: Mars, Inc.

2018 MAD STARS - Gold - Use of Promo & Activation: Use of digital in a promotional campaign (e.g.websites)
Promotion

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Use of Promo & Activation: Use of digital in a promotional campaign (e.g.websites)
AWARD: Gold
ADVERTISER: Mars, Inc.

2018 MAD STARS - Gold - Use of Direct Marketing: Use of digital in a direct marketing campaign (e.g.websites)
Direct

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Use of Direct Marketing: Use of digital in a direct marketing campaign (e.g.websites)
AWARD: Gold
ADVERTISER: Mars, Inc.

2018 MAD STARS - Silver - Use of Interactive: Use of Web Platforms
Interactive

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Use of Interactive: Use of Web Platforms
AWARD: Silver
ADVERTISER: Mars, Inc.

2018 MAD STARS - Silver - Use of Mobile: Use of Mobile Applications /Mobile Games
Mobile

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Use of Mobile: Use of Mobile Applications /Mobile Games
AWARD: Silver
ADVERTISER: Mars, Inc.

2018 MAD STARS - Silver - Mobile Craft: Innovative Use of Technology
Mobile

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Mobile Craft: Innovative Use of Technology
AWARD: Silver
ADVERTISER: Mars, Inc.

2018 MAD STARS - Silver - Product & Service: Foods
Mobile

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Product & Service: Foods
AWARD: Silver
ADVERTISER: Mars, Inc.

2018 MAD STARS - Silver - Mobile Craft: Augmented Mobile Experience
Mobile

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Mobile Craft: Augmented Mobile Experience
AWARD: Silver
ADVERTISER: Mars, Inc.

2018 MAD STARS - Silver - Interactive Craft: Innovative Use of Technology
Interactive

Selfie STIX

AGENCY: Colenso BBDO Auckland
BRAND: Pedigree DentaStix
CATEGORY: Interactive Craft: Innovative Use of Technology
AWARD: Silver
ADVERTISER: Mars, Inc.