2019 MAD STARS Award Winners
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The Whopper Detour
AGENCY:
FCB New York
BRAND:
Burger King
CATEGORY:
Use of Promo & Activation : Use of promotional
AWARD:
Grand Prix of the Year
ADVERTISER: Burger King
Second Chances
AGENCY:
Casanova McCann
BRAND:
Donate Life California
CATEGORY:
Use of promotional stunts /live advertising/ live shows/concerts/ festivals
AWARD:
Gold
ADVERTISER: Donate Life California
Firevase - Case Film
AGENCY:
Cheil Worldwide
BRAND:
Samsung Fire & Marine Insurance
CATEGORY:
Use of Promo & Activation : Use of merchandising
AWARD:
Silver
ADVERTISER: Samsung Fire & Marine Insurance
Firevase - Case Film
AGENCY:
Cheil Worldwide
BRAND:
Samsung Fire & Marine Insurance
CATEGORY:
Product & Service : Finance / Services / Entertainment & Leisure/ Travel / Restaurants/ Commercial Public Services / Pets
AWARD:
Silver
ADVERTISER: Samsung Fire & Marine Insurance
Play With Your Food
AGENCY:
Dentsu Inc.
BRAND:
SOH
CATEGORY:
Use of merchandising/ in-store marketing (e.g. display, point-of- purchase materials, shelf/store design,promotional packaging)
AWARD:
Silver
ADVERTISER: SOH
Play With Your Food
AGENCY:
Dentsu Inc.
BRAND:
SOH
CATEGORY:
Use of Promo & Activation : Use of merchandising
AWARD:
Silver
ADVERTISER: SOH
Play With Your Food
AGENCY:
Dentsu Inc.
BRAND:
SOH
CATEGORY:
Product & Service : Foods
AWARD:
Silver
ADVERTISER: SOH
PetMe
AGENCY:
DDB Sydney
BRAND:
PetRescue
CATEGORY:
Use of social in a promotional campaign (e.g. promotional campaigns that use social platforms to create relationships with consumers)
AWARD:
Silver
ADVERTISER: PetRescue
Cobblestone Riders
AGENCY:
FCB Lisbon
BRAND:
FUEL TV
CATEGORY:
Use of Promo & Activation : Use of promotional
AWARD:
Bronze
ADVERTISER: FUEL TV
Sun Flame-Grilled Whopper
AGENCY:
Memac Ogilvy
BRAND:
Burger King
CATEGORY:
Product & Service : Finance / Services / Entertainment & Leisure/ Travel / Restaurants/ Commercial Public Services / Pets
AWARD:
Bronze
ADVERTISER: Burger King
Handheld Concert
AGENCY:
The Nine Shanghai
BRAND:
Rokid
CATEGORY:
Product & Service : Electronics / IT/ Office Equipments / Home electronics & audio- visual / Business Equipment & Services
AWARD:
Bronze
ADVERTISER: Rokid
Narcos The Censor's Cut
AGENCY:
J. Walter Thompson Bangkok
BRAND:
Narcos
CATEGORY:
Use of print or standard outdoor in a promotional campaign (e.g. newspapers, magazines, trade journals, billboards, outdoor banners)
AWARD:
Bronze
ADVERTISER: Netflix, Inc.
Narcos The Censor's Cut
AGENCY:
J. Walter Thompson Bangkok
BRAND:
Narcos
CATEGORY:
Use of print or standard outdoor in a promotional campaign (e.g. newspapers, magazines, trade journals, billboards, outdoor banners)
AWARD:
Bronze
ADVERTISER: Netflix, Inc.
Narcos The Censor's Cut
AGENCY:
J. Walter Thompson Bangkok
BRAND:
Narcos
CATEGORY:
Product & Service : Finance / Services / Entertainment & Leisure/ Travel / Restaurants/ Commercial Public Services / Pets
AWARD:
Bronze
ADVERTISER: Netflix, Inc.
#ANIMAL_SELFIE
AGENCY:
Adk Asatsu DK
BRAND:
WWF
CATEGORY:
Product & Service : Corporate /Institutiional
AWARD:
Bronze
ADVERTISER: WWF Japan
IKEA HEART SCANNER
AGENCY:
Ogilvy Brussels
BRAND:
IKEA ART EVENT
CATEGORY:
Use of Promo & Activation: Use of exhibitions
AWARD:
Bronze
ADVERTISER: IKEA
Real time mic
AGENCY:
Leo Burnett Tailor Made
BRAND:
Metropoles
CATEGORY:
Use of promotional stunts /live advertising/ live shows/concerts/ festivals
AWARD:
Bronze
ADVERTISER: Metropoles
Real time mic
AGENCY:
Leo Burnett Tailor Made
BRAND:
Metropoles
CATEGORY:
Product & Service : Distribution / Publication
AWARD:
Bronze
ADVERTISER: Metropoles
Shark Bait
AGENCY:
Special Group
BRAND:
Uber eats
CATEGORY:
Use of Promo & Activation : Use of Promotional
AWARD:
Bronze
ADVERTISER: Uber Eats
Green screen actresses mika+rika
AGENCY:
Dentsu Inc.
BRAND:
Mika+rika
CATEGORY:
Use of Promo & Activation : Use of promotional
AWARD:
Bronze
ADVERTISER: Actresses
