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MAD STARS

Creative Award
Busan, South Korea

2024 MAD STARS Award Winners

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2024 MAD STARS - Gold - Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
Diverse Insights Stars

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD: Gold
ADVERTISER: Unilever

2024 MAD STARS - Silver - Use of Brand Experience & Activation: Use of Merchandising / In-Store Marketing
Brand Experience & Activation Stars (SOLUTION)

Sunitizer

AGENCY: VML
BRAND: Vaseline
CATEGORY: Use of Brand Experience & Activation: Use of Merchandising / In-Store Marketing
AWARD: Silver
ADVERTISER: Unilever

2024 MAD STARS - Silver - Use of Media: Use of Screens
Media Stars (SOLUTION)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Use of Media: Use of Screens
AWARD: Silver
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Practices & Specialism: Brand Voice
PR Stars (SOLUTION)

In Her Name

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Practices & Specialism: Brand Voice
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Practices & Specialism: Corporate Reputation & Communication
PR Stars (SOLUTION)

In Her Name

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Practices & Specialism: Corporate Reputation & Communication
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Use of Direct Marketing: Use of Digital in a Direct Marketing Campaign
Direct Stars (SOLUTION)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Use of Direct Marketing: Use of Digital in a Direct Marketing Campaign
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Use of Media: Use of Mobile Devices
Media Stars (SOLUTION)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Use of Media: Use of Mobile Devices
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
Direct Stars (SOLUTION)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - SDGs: Gender Equality
SDGs (Sustainability Development Goals) Stars (PSA)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: SDGs: Gender Equality
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Use of Media: Use of Digital in a Media Campaign
Media Stars (SOLUTION)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Use of Media: Use of Digital in a Media Campaign
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Bronze - Social Insight & Engagement: Brand Storytelling
Social & Influencer Stars (SOLUTION)

Still There

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Social Insight & Engagement: Brand Storytelling
AWARD: Bronze
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Social Insight & Engagement: Brand Storytelling
Social & Influencer Stars (SOLUTION)

In Her Name

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Social Insight & Engagement: Brand Storytelling
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
Social & Influencer Stars (SOLUTION)

In Her Name

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
PR Stars (SOLUTION)

In Her Name

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - SDGs: Gender Equality
SDGs (Sustainability Development Goals) Stars (PSA)

In Her Name

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: SDGs: Gender Equality
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Use of Direct Marketing: Ambient Media
Direct Stars (SOLUTION)

Sunitizer

AGENCY: VML
BRAND: Vaseline
CATEGORY: Use of Direct Marketing: Ambient Media
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
Media Stars (SOLUTION)

Lux "The End" (Board)

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
Diverse Insights Stars

Getting Ready

AGENCY: VML Singapore
BRAND: Lux
CATEGORY: Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD: Crystal
ADVERTISER: Unilever

2024 MAD STARS - Crystal - Sectors: Pharmaceutical/Toiletries
Outdoor Stars (SOLUTION)

Dare To Close The Gap - Perspective Billboards

AGENCY: Gigil
BRAND: CloseUp
CATEGORY: Sectors: Pharmaceutical/Toiletries
AWARD: Crystal
ADVERTISER: Unilever