2022 PHNX Awards Award Winners

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STRATEGY & TECHNIQUE: Brand activation
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2022 PHNX Awards - Gold - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Miller Lite Beernaments with Jimmy O. Yang!

AGENCY: Alma
BRAND: Miller Lite
CATEGORY: Brand activation
AWARD: Gold
ADVERTISER: Molson Coors

2022 PHNX Awards - Gold - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Beernaments Case Study

AGENCY: Alma
BRAND: Miller Lite
CATEGORY: Brand activation
AWARD: Gold
ADVERTISER: Molson Coors

2022 PHNX Awards - Silver - Brand activation
STRATEGY & TECHNIQUE: Brand activation

HALO Master Piece (Film)

AGENCY: Edelman
BRAND: Xbox
CATEGORY: Brand activation
AWARD: Silver
ADVERTISER: Xbox

2022 PHNX Awards - Silver - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Master Piece (Board)

AGENCY: Edelman
BRAND: Xbox
CATEGORY: Brand activation
AWARD: Silver
ADVERTISER: Xbox

2022 PHNX Awards - Silver - Brand activation
STRATEGY & TECHNIQUE: Brand activation

The Bacon Scented Shoelace Drop

AGENCY: VML
BRAND: Oscar Mayer
CATEGORY: Brand activation
AWARD: Silver
ADVERTISER: Kraft

2022 PHNX Awards - Silver - Brand activation
STRATEGY & TECHNIQUE: Brand activation

The Bacon Scented Shoelace Drop (Board)

AGENCY: VML
BRAND: Oscar Mayer
CATEGORY: Brand activation
AWARD: Silver
ADVERTISER: Kraft

2022 PHNX Awards - Bronze - Brand activation
STRATEGY & TECHNIQUE: Brand activation

The Fan Heartbreak Ice Cream

AGENCY: VML Commerce
BRAND: Elena's Ice Cream
CATEGORY: Brand activation
AWARD: Bronze
ADVERTISER: Elena's

2022 PHNX Awards - Bronze - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Elena's Heartbreak Ice Cream (Board)

AGENCY: VML Commerce
BRAND: Elena's Ice Cream
CATEGORY: Brand activation
AWARD: Bronze
ADVERTISER: Elena's

2022 PHNX Awards - Bronze - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Circular Market

AGENCY: DDB Group Italy
BRAND: IKEA
CATEGORY: Brand activation
AWARD: Bronze
ADVERTISER: DDB ITALY

2022 PHNX Awards - Bronze - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Circular Market (Film)

AGENCY: DDB Group Italy
BRAND: IKEA
CATEGORY: Brand activation
AWARD: Bronze
ADVERTISER: DDB ITALY

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Green Light Signal (Board)

AGENCY: Edelman
BRAND: National Grid
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: National Grid

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Sugar Kids (Film)

AGENCY: VMLY&R Health
BRAND: Spanish Ministry of Consumer Affairs
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: Spanish Ministry of Consumer Affairs

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Sugar Kids (Board)

AGENCY: VMLY&R Health
BRAND: Spanish Ministry of Consumer Affairs
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: Spanish Ministry of Consumer Affairs

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Mix4BOOBS

AGENCY: Ogilvy Social.Lab Belgium
BRAND: NRJ Belgium & Pink Ribbon
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: NRJ Belgium & Pink Ribbon

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Poll

AGENCY: Ogilvy Social.Lab Belgium
BRAND: NRJ Belgium & Pink Ribbon
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: NRJ Belgium & Pink Ribbon

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

TikTok Challenge

AGENCY: Ogilvy Social.Lab Belgium
BRAND: NRJ Belgium & Pink Ribbon
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: NRJ Belgium & Pink Ribbon

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Vinyl

AGENCY: Ogilvy Social.Lab Belgium
BRAND: NRJ Belgium & Pink Ribbon
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: NRJ Belgium & Pink Ribbon

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Mix4Boobs Design

AGENCY: Ogilvy Social.Lab Belgium
BRAND: NRJ Belgium & Pink Ribbon
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: NRJ Belgium & Pink Ribbon

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

Mix4Boobs (Board)

AGENCY: Ogilvy Social.Lab Belgium
BRAND: NRJ Belgium & Pink Ribbon
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: NRJ Belgium & Pink Ribbon

2022 PHNX Awards - Shortlist - Brand activation
STRATEGY & TECHNIQUE: Brand activation

ForYourPain (Film)

AGENCY: Arteaga & Arteaga
BRAND: Bristol Myers Squibb
CATEGORY: Brand activation
AWARD: Shortlist
ADVERTISER: Bristol Myers Squibb