My Latest Work
SEE ALL WORKLive From The Upside Down
The Best Gift
No Time to Explain
Coverage Coalition
About me
erry’s done time as a copywriter, art director and creative director at places like Goodby, Silverstein & Partners, BBDO/N.Y and now TBWA where he’s in charge of bringing the NY office back to glory. Watching his reel and spots like the E-Trade Monkey, the Not Going Anywhere for a While and the incredible Skittles spots always creates the same reaction: “I wish I would have done spot”
Sector Experience
- Media, Publishing & Production
- Potato Chips, Crisps & Crackers
- Toys & Games
- Advertising & Communication
- Food
- Video Games/Consoles
- Nuts & Dried Fruits
- Online Travel & Reservation Services
- Household Products & Maintenance
- Gardening Instruments & Products, Garden Furniture
- Trade Shows, Events & Festivals
- Lottery & Gambling
- Restaurants & Fast Food
- Charities, Foundations, Volunteers
- Candies
- Department Stores, Supermarkets
- Beers, Ciders, Lagers
- Oral Hygiene
- Chocolate, Bars, Candies, Chewing-Gum
- Spirits, Fortified Wines
- Cocktail Snacks
- Personal Wireless Communication
- Postal, Courier & Shipping Services
- Institutional/Public Interest/Non-Profit Org.
- Destinations (Countries & Places)
- Online Financial Service
- Biscuits, Bread, Crispbread
Awards
- 2023 D&AD Awards
- 2023 The Webby Awards
- 2023 LIA
- 2023 Clio Entertainment Award
- 2021 Cannes Lions International Festival of Creativity
- 2018 The One Show
- 2018 CLIO Awards
- 2018 ANDY Awards
- 2012 Cíclope International Advertising Craft Festival
- 2009 ADC Annual Awards
- 2008 Kinsale Shark Advertising Festival
- 2007 The Mobius Advertising Awards
- 2007 AICP Show
- 2005 International Food and Beverage Creative Excellence Awards - FAB Awards
- 2004 The New York Festivals Advertising Awards
- 2004 American Advertising Awards, ADDY
- 2004 WARC
- 2002 ADDY Awards - New York
- 2002 First Boards Awards
- 2002 AdForum Creative Hits
My Work
SEE ALL WORKEmerald: Yes Good
- BRAND:
- Emerald
- AGENCY:
- Barton F. Graf
Epic Comeback
- BRAND:
- Clash Royale
- AGENCY:
- Barton F. Graf
Pop Secret vs. Flowers
- BRAND:
- Pop Secret
- AGENCY:
- Barton F. Graf
Sea of Chaos
- BRAND:
- Clash Royale’s 2v2
- AGENCY:
- Barton F. Graf
Emerald Nights
- BRAND:
- Emerald Nuts
- AGENCY:
- Barton F. Graf
Experience a Virtual Reality Raid
- BRAND:
- Clash of Clans
- AGENCY:
- Barton F. Graf
Breakup
- BRAND:
- Kayak
- AGENCY:
- Barton F. Graf
Dead Mouse Theatre Tumblr
- BRAND:
- TOMCAT
- AGENCY:
- Barton F. Graf
Ride of the Hog Riders
- BRAND:
- Clash of Clans
- AGENCY:
- Barton F. Graf
Positions
Founder/Chief Creative Officer
New York, United States
2010 - Present (14 years 11 months)
Fast Co. Magazine's 10 most innovative Ad Agencies.
No Time to Explain
- BRAND:
- Brawl Stars
- AGENCY:
- Barton F. Graf
Coverage Coalition
- BRAND:
- Coverage Coalition
- AGENCY:
- Barton F. Graf
Emerald: Yes Good
- BRAND:
- Emerald
- AGENCY:
- Barton F. Graf
Epic Comeback
- BRAND:
- Clash Royale
- AGENCY:
- Barton F. Graf
Pop Secret vs. Flowers
- BRAND:
- Pop Secret
- AGENCY:
- Barton F. Graf
Sea of Chaos
- BRAND:
- Clash Royale’s 2v2
- AGENCY:
- Barton F. Graf
Emerald Nights
- BRAND:
- Emerald Nuts
- AGENCY:
- Barton F. Graf
Experience a Virtual Reality Raid
- BRAND:
- Clash of Clans
- AGENCY:
- Barton F. Graf
Breakup
- BRAND:
- Kayak
- AGENCY:
- Barton F. Graf
Dead Mouse Theatre Tumblr
- BRAND:
- TOMCAT
- AGENCY:
- Barton F. Graf
Ride of the Hog Riders
- BRAND:
- Clash of Clans
- AGENCY:
- Barton F. Graf
Can I Touch It
- BRAND:
- Miracle-Gro
- AGENCY:
- Barton F. Graf
Wet
- BRAND:
- Miracle-Gro
- AGENCY:
- Barton F. Graf
Vegetables
- BRAND:
- Miracle-Gro
- AGENCY:
- Barton F. Graf
Revenge feat. Liam Neeson
- BRAND:
- Clash of Clans
- AGENCY:
- Barton F. Graf
Flight of the Barbarian
- BRAND:
- Clash of Clans
- AGENCY:
- Barton F. Graf
Executive Producer
Driver Digital
United States
2010 - 2011 (1 year)
Site design and content producer.
Clients: Procter & Gamble, General Mills, Miller/Coors, JC Penney, NY Tourism.
Diffused
- BRAND:
- Gushers
- AGENCY:
- Saatchi & Saatchi
Return to the Doghouse
- BRAND:
- JCPenney
- AGENCY:
- Saatchi & Saatchi
One Second Ad
- BRAND:
- Miller High Life
- AGENCY:
- Saatchi & Saatchi
Beware of the Doghouse
- BRAND:
- JCPenney
- AGENCY:
- Saatchi & Saatchi
Pre-Nup
- BRAND:
- Crest
- AGENCY:
- Saatchi & Saatchi
Bulldozer
- BRAND:
- Crest
- AGENCY:
- Saatchi & Saatchi
Lice
- BRAND:
- Crest
- AGENCY:
- Saatchi & Saatchi
Clients: Sprint/Nextel, Snickers, Skittles, Starburst, Absolut Vodka, A&E Network, Nivea. World Trade Center Memorial Foundation.
Tailor
- BRAND:
- Skittles
- AGENCY:
- TBWA\Chiat\Day New York
Pinata (45 sec)
- BRAND:
- Skittles
- AGENCY:
- TBWA\Chiat\Day New York
Pinata (15 sec)
- BRAND:
- Skittles
- AGENCY:
- TBWA\Chiat\Day New York
Swim
- BRAND:
- Absolut
- AGENCY:
- TBWA\Chiat\Day New York
Mrs. Withers
- BRAND:
- Snickers
- AGENCY:
- TBWA\Chiat\Day New York
Mr. Caramone
- BRAND:
- Snickers
- AGENCY:
- TBWA\Chiat\Day New York
Mr. Smith
- BRAND:
- Snickers
- AGENCY:
- TBWA\Chiat\Day New York
Skittles Brand Book
- BRAND:
- Skittles
- AGENCY:
- TBWA\Chiat\Day New York
Man Mom
- BRAND:
- Combos Pretzels
- AGENCY:
- TBWA\Chiat\Day New York
Beard
- BRAND:
- Skittles
- AGENCY:
- TBWA\Chiat\Day New York
Leak
- BRAND:
- Skittles
- AGENCY:
- TBWA\Chiat\Day New York
Factory
- BRAND:
- Starburst
- AGENCY:
- TBWA\Chiat\Day New York
Grace
- BRAND:
- Combos Pretzels
- AGENCY:
- TBWA\Chiat\Day New York
Dinner
- BRAND:
- Combos Pretzels
- AGENCY:
- TBWA\Chiat\Day New York
Heart-To-Heart
- BRAND:
- Combos Pretzels
- AGENCY:
- TBWA\Chiat\Day New York
Fever
- BRAND:
- Combos Pretzels
- AGENCY:
- TBWA\Chiat\Day New York
Clients: FedEx, Red Stripe Beer, Guinness, Smithwick's Ale, Pepsi, NYC Tourism, Doritos.
Bottle Illusion
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
Survival Kit
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
Grandparents
- BRAND:
- Lay's
- AGENCY:
- BBDO New York
Crate
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Career Maker
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Drama
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Chinese Office
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Call Center
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Problems
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
MBA
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Remind Me
- BRAND:
- FedEx
- AGENCY:
- BBDO New York
Office
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
Treadmill
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
Shower
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
Shower
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
Cast
- BRAND:
- Guinness
- AGENCY:
- BBDO New York
- 2005 International Food and Beverage Creative Excellence Awards - FAB Awards
- 2004 LIA
- 2004 The One Show
- 2004 The New York Festivals Advertising Awards
- 2004 Cannes Lions International Festival of Creativity
- 2004 American Advertising Awards, ADDY
- 2004 WARC
- 2002 CLIO Awards
- 2002 ADDY Awards - New York
- 2002 First Boards Awards
- 2002 ANDY Awards
- 2002 AdForum Creative Hits
Clients: eTrade, Nike, Budweiser, Sirius Satellite Radio, Isuzu Motors, Vail Resorts.
Broker
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
Tri-mount Pictures
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
Sugar Momma
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
Monkey
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
Window
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
Emergency Room / Wazzoo
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
Basketball
- BRAND:
- E*Trade
- AGENCY:
- Goodby Silverstein & Partners
