Very few Chief Creative Officers have had the opportunity or experience of having worked across five continents; and even fewer still have been as successful as Reed Collins in producing so many award winning advertising ideas in each and every one of these vastly diverse markets.
Working at famous advertising agencies such as Hunt Lascaris TBWA Johannesburg, Lowe Howard-Spink London, Cliff Freeman & Partners New York, Leo Burnett Chicago, The Campaign Palace Sydney and currently Ogilvy & Mather Hong Kong. Helping create even more famous advertising for McDonald’s, Wrigleys, Fox Sports, BMW, P&G, Smirnoff, Kelloggs, Greenpeace, Samsung, Nintendo, Coke, Panasonic and many more.
Along the way collecting multiples of every color of every award there is to win in the industry. Cannes Lions, D&AD pencils, Andy heads, One Show pencils, ADC cubes, Clio statues, LIAA trophies and Eurobest thingies. In 2001, Reed was the most awarded creative in the world for his Fox Sports campaign according to the Gunn Report.
He has also had the honor of serving as juror on many panels of these prestigious shows over his 19 year career. And extremely humbled that some of his work features as part of the permanent collection at the MoMa NYC.