Francesco Martini

Francesco Martini

Creative Director at Publicis Italy, Roma
Milan, Italy

Positions

Creative Director
Roma, Italy
March 2014 - Present (10 years 10 months)
Senior Copywriter / Creative Supervisor
Roma, Italy
January 2006 - February 2014 (8 years 1 month)
As Creative Supervisor I've been in charge of such a creative and challenging account like Burn, the Coca-Cola's energy drink, for whom I created the worldwide Visions campaign you can watch here. It was shortlisted in the Film category at Cannes 2013 and entered the D&AD annual.
I've been also working for our historical clients, Renault and Dacia, and making campaigns for many important and institutional clients: RAI, Finmeccanica, Alitalia, INPS and Acea.
Teacher (Copywriting)
Hong Kong, China
September 2009 - February 2011 (1 year 5 months)
Copywriter
Roma, Italy
February 2005 - December 2005 (10 months)
I've been working just 1 year in this little and very creative agency, but did a lot on such clients as TIM, Illy, Saab and Goodyear. For the Trofeo TIM, a football competition, I created the radio campaign you can hear below, that won gold at the Radiofestival: the most important italian radio awards.
Junior Copywriter
Leo Burnett, Roma
February 2003 - January 2005 (1 year 11 months)
Main clients: Poste Italiane, Max Factor, Swiffer, Kellogg's, McDonald's, Philip Morris.
Concepteur / rédacteur
Roma, Italy

Education

Doctor of Philosophy (Ph.D.) Field Of Study Philosophy Grade 110/110 cum laude

1995 - 2000 (5 years)
I graduated in Aesthetics, with a thesis on Melville's "Moby Dick" explained through the Gyorgy Lukacs "Theory Of The Novel". Thesis title: "Moby Dick: the novel as a destiny".

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