David Oswald

Brand Creative Director at GoodRx

Los Angeles, United States

My Latest Work

SEE ALL WORK

Wrestlers

Rockers

Domina

Door

About me

I am a passionate, disciplined, and collaborative creative who thrives on challenges. I have 12+ years of experience in the world’s best advertising agencies across multiple industries and clients – from Apple to Netflix and Volkswagen – creating and executing campaigns for TV, print, digital & social; editorial & post-production, culturally aware localization, and leading global teams across functions. Knowledge of multiple languages including both English and German in native proficiency.

Sector Experience

Awards

2008 The New York Festivals Advertising Awards

People I worked with

Bert Peulecke

Chief Creative Officer

Kreative Pause

Marian Götz

Copywriter

Jung von Matt/Next Alster GmbH

Jung von Matt / Fleet

My Work

SEE ALL WORK

Backyard

BRAND:

Hewechol

AGENCY:

DDB Berlin

Subway

BRAND:

Hewechol

AGENCY:

DDB Berlin

Rock Stars

BRAND:

Pattex

AGENCY:

DDB Berlin

Dancing School

BRAND:

Volkswagen

AGENCY:

DDB Berlin

Positions

Associate Creative Director

TBWA\Media Arts Lab

Global

July 2016 - Present (8 years 3 months)

Description

Part of the acclaimed creative department and running the worldwide localization and transcreation efforts of Apple‘s global ad agency. Managing the worldwide creative output including TV, cinema, print, digital and social advertising. Leading the creative teams and other functions across 23 markets across the globe.

Freelance Creative Director & Copywriter

David Oswald

Germany

January 2015 - June 2016 (1 year 5 months)

Description

Providing freelance-based creative services for brands and ad agencies around the world. Contributing and leading a diverse amount of marketing and advertising projects from creation to execution and localization. Clients included brands and agencies like Apple Inc., 72andSunny Amsterdam, Kolle Rebbe Hamburg, Jung von Matt Berlin, Netflix, Google, and Axe.

Associate Creative Director

TBWA\Media Arts Lab London

United Kingdom

January 2012 - December 2014 (2 years 11 months)

Description

Orchestrated the creation and localization of all TV spots, print and outdoor advertising across all of Europe and the Middle East. As a pod leader on iPhone, I was responsible for the strategic and creative decisions for the world‘s most desired product. Shaping the communication in mature markets as well as bringing the brand to new countries and establishing new creative and account teams and processes.

Senior Copywriter

M&C Saatchi Berlin

Berlin, Germany

January 2011 - December 2011 (11 months)

Description

Handling multiple Ferrero accounts and becoming Senior Copywriter. Managed to develop the most successful launch campaign for Ferrero‘s flagship product ‚Mon Chéri‘ and helped win the Gold at the European Effie Awards for Havana Club with M&C Saatchi Paris.