Carmen Bekker

Carmen Bekker

Management Partner & European Marketing Director at J. Walter Thompson
London, United Kingdom

About me

Carmen Bekker is a Management Partner at J Walter Thompson and sits on the European Leadership Team. She leads the marketing and business development function across Europe, driving the growth agenda across JWT's group of companies. Carmen also continues to lead global client relationships having worked with Debenhams, Nestle, Unilever, Qatar Airways, AVON and Coty.

Carmen is Co-Chair of the IPA New Business and Marketing group which serves as the voice of new business and marketing excellence.

With over 15 years experience, Carmen began her career in the marketing team of Le Meridien Hotels and Resorts, before moving to Saatchi & Saatchi Sydney and then London where has worked with and led clients including Visa Europe across 26 markets, Proctor & Gamble Olay Europe, Club 18-30, Toyota and Lexus.

Carmen is an Australian who has been living and working in London for over 10 years.

Sector Experience

Positions

Management Partner & European Marketing Director
J. Walter Thompson London (JWT London)
January 2015 - Present (9 years 10 months)
Management Partner J Walter Thompson London
European Leadership Team
Co-Chair IPA New Business and Marketing Group
Institute of Practitioners in Advertising (IPA)
May 2014 - Present (10 years 6 months)
The IPA New Business and Marketing Group serves as the voice of new business and marketing excellence. The group actively promotes best practice and works together to help raise the standards of professionalism and the understanding and perception of this key agency discipline, to campaign on issues relating to pitches and other agency selection processes.
European Marketing Director and Business Leader
JWT
Belgium
February 2014 - Present (10 years 9 months)
Driving growth agenda across Europe, Marketing Strategy, B2B Marketing Campaigns, Lead Generation, Business Development, Revenue Delivery, Pitching, Client Relationships.
Marketing Director and Managing Partner
JWT
Belgium
October 2011 - February 2014 (2 years 4 months)
Marketing Strategy, B2B Marketing Campaigns, Lead Generation, Business Development, Revenue Delivery, Pitching, Client Relationships. UK, Europe and Global.
Board Director
Voice of a Woman
November 2012 - July 2013 (8 months)
Voice of a Woman is a non-profit organisation created to inspire and empower women and girls - to make a difference in communities locally and globally.
Managing Partner - Business Development
JWT
Belgium
May 2010 - October 2011 (1 year 5 months)
Managing Business Development from lead generation to pitching.
Managing Partner
London, United Kingdom
December 2007 - May 2010 (2 years 5 months)
Managing Global and UK client communication needs; Rimmel, Debenhams,Nestle and Unilever
Business Leader
Saatchi & Saatchi
October 2002 - November 2007 (5 years 1 month)
Running UK and European client communication needs; P&G, Visa Europe, Club 18-30.
Senior Account Manager
Saatchi & Saatchi
1998 - October 2002 (4 years 9 months)
Communication campaigns for Lexus, Toyota, P&G.

Education

BEc, Economics

1992 - 1995 (3 years)

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