Mathilde Carpentier currently works as creative director at Rosapark, agency that she joined when it was created.
She is in charge of the creative work for the Monoprix retail brand: advertising campaigns for their line of clothing and cosmetics, promotional and commercial operations as well as overseeing the content for the brand's social media and CRM.
She also works on luxury brands such as Giorgio Armani fragrances—the Acqua For life project and the launch of the new Acqua di Gioia fragrance.
She studied at Maryse Eloy (Graphic Arts School) and started her career at CLM/BBDO before joining Saatchi&Saatchi in 1995.
She then joined Callegari Berville where she worked for Française des Jeux, Castorama, Hoegaarden, Leffe, EDF and Nokia.
She also focused on fragrance campaigns and luxury brands at Grey Paris for more than 10 years with Lacoste Hugo Boss, Escada and Rochas…