Out of 3,000 entries, St. Vincent's HealthCare's advertising campaign was one of only 8 to receive the prestigious Judge's Choice Award at this year's Aster Awards.
A quarterly magazine by, for and about hospital marketers. Each issue is dedicated to the key issues confronting the industry, with insights, practical advice and case studies that will inspire and educate.
As a hospital marketer, there are a mountain of challenges we face everyday to push our hospital's agenda forward. The good news is, most of these obstacles can be overcome. Based on BPD's work with more than 100 healthcare brands we've compiled a list of the top mistakes we see every day and provide real-world solutions on how to fix them.