Experience
Michael joined EMA in 1978 as an art director. As the agency grew, he transitioned into creative management, overseeing creative departments in several of EMA's offices. Today, in his dual role as senior partner and executive creative director, Michael leads talented teams of art directors and copywriters that conceptualize, execute and refine strategic marketing solutions. His client experience includes such major companies as:
Carrier Corporation
FedEx
Fisher-Price
General Electric
Dixie/Georgia-Pacific Corporation
Eastman Kodak Company
Kohler Co.
Motorola
Russell Athletic
Welch Foods Inc.
Education
BFA, Rochester Institute of Technology
Affiliations
Judge, National EFFIE Awards
Judge, John Caples International Awards
Judge, Florida ADDY Awards
Judge, Houston ACE Awards
Judge, Providence ADDY Awards
What it all means to you...
"My ability to focus our creative talents on the heart of an assignment ensures that concepts and executions are built on a strategic foundation. I promote a disciplined approach to problem solving, allow space for creative exploration, and evaluate work on its adherence to the communication and business objectives. In other words, the work's got to work."