Title | The House With No Escape |
Brief | To demonstrate just how difficult it is for victims to leave their abusers, we created ‘The House With No Escape’. The stunt was filmed in a Toronto neighbourhood showcasing a home that we completely bricked in, not an entry or escape point in sight. As passersby witnessed this shocking spectacle, they’d come across a lawn sign that read: “When you live with abuse, there’s no easy way out.” A series of OOH carried the same message. |
Agency |
G&G Advertising
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Campaign |
The House With No Escape
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Advertiser |
Assaulted Women’s Helpline (AWHL)Assaulted Women’s Helpline (AWHL
|
Brand |
Assaulted Women's Helpline (AWHL)
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Case Study
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