Paul Price

www.creativedrive.com is a group of creative content companies in 15 locations brought together via private equity acquisition. Led integration of companies onto a shared services platform. Development of business strategy, leading consensus and alignment of structure, process, people, technology with it. Development and leadership of M&A program across multiple relevant business categories. Recruitment of key leadership roles. Building brand reputation, marketing engine and pipeline. C-suite level client engagement leading to multiple additional new revenue streams. Significant improvements in business growth across all key indicators.

Repositioning and restructuring of marketing technology firm acquired by Private Equity Investor. Realignment and addition of staff and technology infrastructure to deliver new strategy.
Multi-year, double digit growth resulting from acquiring and delivering to Fortune 500 retailers and brands.
Led successful acquisition and integration of two software companies to complete vertically integrated offering, increase margin, recurring revenues and competitive edge. Reverse merger into publicly -traded entity, new capital raise to fund growth and equity to fund future consolidation.
Thought leadership and advocacy for marketing technology and its role in creating a new marketing model through editorial, book, keynote speaking invitations.

Repositioned and relaunched 50 office CRM agency network as a global offering to multi-national marketers.
Assembled and managed multi-skilled teams from multiple offices and disciplines to deliver highly relevant, personal media experiences for its growing global client base.
Nurtured new combination of data-driven strategic planning with creative talent from data, direct and digital disciplines to support demanding client marketing objectives.
Aligned network of 50 offices to common processes serving shared clients needs. Lead collaboration with Omnicom's leading marketing services companies to create seamless multi-skilled teams for more efficient and effective marketing at the global or local level.
Successful leader of Omnicom holding company multi-agency pitch teams at global and national levels, winning Global HP, Humana, ExxonMobil and Pfizer assignments by assembling and integrating best-in-class multi-disciplinary, multi-national offerings for clients.

Global leader of marketing services solutions for clients and prospects within the DDB Worldwide Communications Group. Leading senior management of Tribal DDB (Interactive), Rapp Collins (CRM), TracyLocke (Retail Activation), DDB (Advertising), Interbrand (Brand Consulting), Matrix (marketing sciences) - amongst others - to collaborate and form cross-functional client-centric solutions as well as the talent, processes and tools to serve them. Sourcing new marketing services solutions for client needs outside the group. Advocacy of DDB Worldwide marketing services model to clients, media, industry and partners.

Collaborating with Chief Creative Officer, Chief People Officer and Chief Strategy Officer to establish consensus and support for a global playbook of common practices and processes for growth and acquisition of multi-national clients and prospects.
Operation of network creative, planning and business management teams to provide creative business solutions to global client base including McDonald's, Volkswagen, ExxonMobil and Philips using leading global marketing services network.

Leader of global team serving ExxonMobil's retail marketing in over 100 countries with combinations of marketing services tailored to local market needs.
Delivered highly effective integrated marketing programs driving sales very cost efficiently through innovative cross-functional teamwork and tools.
Recognized as model for growing revenue by delivering globally integrated marketing services through a multinational agency network.

Led fast turnaround of advertising agency and its marketing services group by refocussing on clients, leading new business and improving teamwork.