Kristian Postagian has been lecturer of advertising at New Bulgarian University since 2003 and co-author and director of the Master Programme “Advertising Management and Visual Branding” since 2010. He teaches “Media Planning”, “Principles of marketing communications”, “International Advertising”, “Visual Merchandising”, and “Advertising and Media”. He completed a degree in marketing at the University for National and World Economy. His practical experience in the field of advertising dates back from 1998 as an Account Manager at Adia Advertising Agency (representative of the Financial Times), and lately as a manager of the consulting company “Brand Spirit.”