Experienced Press & Public Relations Manager with a demonstrated history of working in the marketing and advertising industry. A communications professional with a keen interest in data, analytics and events.
This position utilises my writing and communication skills for crafting press releases and other press materials ahead of all Lions Festivals, while also communicating with international press publications, agencies and clients regarding all manners of press enquiries and accreditation requests.
Effective liaising across departments enables me to coordinate and manage press kits, advertising and promotional materials, including creating schedules for festival photographers and managing the Press Portal for journalists.
I engage with and monitor media outputs across all festivals along with maintaining, updating and developing the press database.
Processed PR campaign entries including; proof reading written submissions along with supporting materials. Ensured that all information was provided and liaised with clients and contestants globally to ensure that all entries met the standard of excellence expected.
Maintained complex databases and dealt with large amounts of digital content, AVP's and supplementary materials
Internship: Worked across a broad client base in the food, toy, travel and health sectors. Assisted in the planning and implementation of campaigns including organising media drops and press materials, monitoring and evaluating coverage and researching and following up on various topics related to the campaigns.
Internship: Assisted marketing department in following up on leads through email campaigns, contributed to company blog and press releases.
Analysed and developed advertising copy with a focus on SEO.
Conducted social media report and created specific product-related social media network
Taught children with Special Educational Needs (SEN), including individual planning for specific needs and implementing teaching strategies and observing and recording their effectiveness.
Education
Postgraduate Diploma Management and Marketing GradeLevel 9