Álvaro has extensive international experience leading strategy teams where he has had the opportunity to work for brands such as EE (leading telco brand in the UK), Nestlé, Heineken global, Samsung, and Sky. Prior to joining VCCP Spain, he worked in London in strategic management positions at Publicis • Poke, Engine Group, and The Mill. His work has been recognised by awards such as WARC, The Drum, BIMA, The Lovie Awards, and YouTube Works for Brands for ‘Best Long-Term Effectiveness ”. He has a degree in Advertising and Public Relations from the University of Navarra, a diploma in Digital Media from Hyper Island Stockholm and has completed several strategic training programs at the London APG.