CAMH - "Mental Health is Health"

Zulu Alpha Kilo

Zulu Alpha Kilo Toronto, Canada

12301

This ad is part of the ACT Responsible Collection

Brand: CAMH
Country: Canada

Advertiser: Centre For Addiction and Mental Health

Title	Mental Health is Health
Brief	Mental illness isn’t treated like physical illness. The Centre for Addiction and Mental Health (CAMH) created a campaign that challenged people to change their discriminatory mindset towards mental illness. Transit shelters posed thought provoking questions. A docu-series featured people living the disparity between how mental and physical illness are treated. On television and social, a video execution told a powerful story. Online, #MentalHealthisHealth was picked up not just in Canada, but around the world.
Agency	Zulu Alpha Kilo
Campaign	Mental Health is Health
Advertiser	Centre For Addiction and Mental Health
Brand	CAMH
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Posted	January 2019
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Digital
Production Company	Untitled Films
Chief Creative Officer	..k M...eh Subscribers Only
Creative Director	Ca.....ne A...n Subscribers Only
Creative Director	..n S....on Subscribers Only
Creative Director	..n W...er Subscribers Only
Creative Director	M....lo M....no Subscribers Only
Copywriter	..n S....on Subscribers Only
Copywriter	D...n V...ey Subscribers Only
Copywriter	P...r G...en Subscribers Only
Art Director	Ca.....ne A...n Subscribers Only
Art Director	M...li Ku....ni Subscribers Only
Art Director	M....lo M....no Subscribers Only
Designer	R..n B...h Subscribers Only
Designer	J..k C...is Subscribers Only
Designer	M....lo M....no Subscribers Only
Agency Producer	..c B...it Subscribers Only
Agency Producer	T...sa B...ey Subscribers Only
Agency Producer	..a St.....ka Subscribers Only
Agency Producer	N...a B...i Subscribers Only
Digital Artwork	A..a H...u Subscribers Only
Agency Account Team	M..e S...on Subscribers Only
Agency Account Team	..b Fe.....er Subscribers Only
Agency Account Team	H...ry R....ts Subscribers Only
Agency Account Team	V...et Ka.....ei Subscribers Only
Agency Account Team	E..c K...os Subscribers Only
Strategy Team	..m H....ns Subscribers Only
Strategy Team	S..n B..l Subscribers Only
Strategy Team	H...i P...ip Subscribers Only
Strategy Team	V...el E...s Subscribers Only
Media Agency	.M Subscribers Only
Director	C....in Cr.....erg Subscribers Only
Executive Producer	L..y K...uk Subscribers Only
Line Producer	Je....er W...er Subscribers Only
Director of Photography (DOP)	K..s B....ll Subscribers Only
Casting Director	A...ew D....rs Subscribers Only
Production Company	Z....ot Subscribers Only
Director	B....ra S....er Subscribers Only
Production Manager	J...a P..l Subscribers Only
Director of Photography (DOP)	J...s A....rs Subscribers Only
Editing Company	Z....ot Subscribers Only
Director of Content	C..y S...h Subscribers Only
Editor	M....sa Be.....nou Subscribers Only
Editor	..y B...r Subscribers Only
Editor	K...a P...i Subscribers Only