About me
Over 20 years of marketing experience in both strategy and execution of integrated marketing campaigns with proven track record.
I have been involved since early stages in the development of two startups that became Unicorns within the classifieds industry (OLX and letgo).
I’m experienced in growing, leading and inspiring integrated Marketing teams (On-line and Off-line) in USA and Latin America. I’m passionate about e-commerce, second hand marketplaces and advertising. Well versed on the latest industry trends.
Successfully launched and established the letgo App Brand in the United States and the OLX brand among buyers and sellers of the BRICS region except China.
As a Co-Founder and Director of deepen brand & media, I focus our efforts to generate disruptive marketing campaigns that will make startups business & brands relevant to their customers. I’m willing to embrace any marketing challenges within the Internet, e-commerce and mobile industry.
Languages
- Spanish - Native
- French - Native
- Portuguese - Pro
- English - Pro
Talent you might be interested in
Positions
Co- Fundador - Director
VP Media & communications
I contributed to make the letgo brand one of the most popular mobile apps and as such, it reached unicorn status in 2017, only two years after it was launched. It’s time to letgo became a multi awarded campaign.
I launched Norway MKT campaign in Sep 2017
Link: https://www.youtube.com/channel/UCh5rAjx2hBkSYc5unWQAlmw
Marketing Advisor
Worked alongside with letgo founder team to successfully launch the brand in different markets such as:
Canada in October 2016
Turkey in January 2016
USA in October 2015 winning:
-Bronze Lion Award at Cannes Lions International Festival of Creativity
Link” https://aimgroup.com/2016/07/01/letgo-wins-cannes-lions-advertising-award-2 /
-Clio Awards Bronze for the campaign ‘It's Really Time to letgo’ containing: Cliff, Escape and Space spots. Link https://clios.com/awards/winner/12796
