Wanslez Quaresma

Wanslez Quaresma

Senior Art Director at Scholz&Friends
Hamburg, Germany

About me

Hello,
I'm Wanslez Quaresma, a Brazilian Senior Creative, Art Director currently soaking up the vibes in Germany. I'm a linguistic multitasker, juggling five languages while having had the pleasure of living and working in five fantastic countries – Saudi Arabia, Dubai, Italy, Russia, and the current German adventure. I've worked with renowned advertising companies like Africa Agency in Brazil, Saatchi&Saatchi Italy, Memac Ogilvy Jeddah, Y&R Dubai, Possible Moscow and Scholz&Friends Germany.
My work has been award in many International advertising awards, Cannes Lions, Epica Awards, OneShow, Clio Awards, even as a Permanent exhibition on New York Poster Museum..
In addition to my globe-trotting adventures, I've been busy shaping the future with two Edtechs, Skillbox.ru and Mentorama.com.br in Brazil. My playground includes developing brand communications for social events and new courses, and forming partnerships in Brazil for mentor programs. I fall in love with this task.
What keeps my creative juices flowing? The love for the craft, the thrill of the process, the birth of ideas, and the joy of working with technology and information. Oh, and did I mention my love saunas?
You can catch a glimpse of my wisdom on Instagram, where I share tips gathered from my journey and insights from the amazing creative minds who've shaped my path. Plus, I moonlight as a mentor for Mentorama Creative and Tech School in Brazil. Check us out at www.mentorama.com.br.
If you fancy my work, let's chat more. If not, well, no hard feelings – we'll just part ways with a virtual shrug. :-(
Follow my adventures on Instagram @wanslezquaresma, and let the creative journey continue!
I honed my skills at agencies like Scholz&Friends Germany, Africa agency in Brazil, Saatchi&Saatchi Italy, Y&R Dubai, Memac Ogilvy, guided by the wisdom of stellar Creative Directors and friends:

Luca Pannese & Luca Lorenzini from Small Agency NY
Attila Nyeky from DDB Barcelona
Sergio Gordilho from Africa agency in Brazil
Looking forward to the next chapter, and hoping it includes you!


Portfolio:
wanslez.com



Senior Creative
Moscow, Russia
2017 - 2019 (2 years)
Possible Group is a group of creative agencies with digital heart that care about results.
Today Possible Group is the 1st digital agency according to Tagline rating, and is also one of the TOP-5 creative and digital agencies according to AKAR. Still we do not rest on our laurels and strive to make Russian creative thought popular throughout the world.Possible Group is a group of creative agencies with digital heart that care about results. Today Possible Group is the 1st digital agency according to Tagline rating, and is also one of the TOP-5 creative and digital agencies according to AKAR. Still we do not rest on our laurels and strive to make Russian creative thought popular throughout the world.
Skills: Branding · Graphics · After Effects
Senior Creative
MullenLowe
Russia
2016 - 2019 (3 years)
Accountable for the creation, deployment and commercialisation of the category innovation pipeline and strategy
• Leading cross-functional teams to turn ideas into on-shelf products: research, pack design, P&L ownership, RTM
• Modelling commercial scenarios to ensure turnover and margin growth
• Collaborating as part of the brand team to build the three year category brand plan
• Engage and inspire internal salesforce and external customers behind brand plans, consumer insights and trends
• Management of the category innovation
Senior Art Director
Dubai Media City, United Arab Emirates
2014 - 2015 (1 year)
Led a range of creative strategic projects including:Coca Cola, Mall of Emirates, FlyDubai, Ford, Nando's restaurants, American Garden sauces
• Providing Creative Marketing approach. Project Analyses.
• New category exploration analysis - identified white space opportunities for PF brands
• Programme management of chilled sector senior working group
• Pitched FlyDubai in new business channels
• Formulated a set of unified business principles for NPD classification
Creative Group Head
Jeddah, Saudi Arabia
2012 - 2014 (2 years)
Project managed the design and launch for NCB Bank, IKEA, Castrol, Mars Chocolates
• Worked with media agencies to develop a trial driving campaign for Castro brand in the Middle East
• Developed a trial driving strategy, analysing and benchmarking tactics
• Collaborated with multiple agencies to facilitate campaign execution
• Project management for Mars chocolates, through Stage-Gate process
• Supported the creative development process of all company clients
• Concept development
Art Director
Milano, Italy
2009 - 2012 (3 years)
Art assistent - Art Director
São Paulo, Brazil
2004 - 2009 (5 years)

Education

Digital Marketing Business

2018 (1 year)
Grade: Programs & Courses Digital Marketing & Growth Hacking Business Developer 2018 - 2018 Activities and societies: Building sustainable solutions to today’s business challenges.Activities and societies: Building sustainable solutions to today’s business challenges. Get hands-on experience and understanding of how to create and run a business in a diverse study environment. Dive into hands-on projects with real-life business cases and discover ways to improve your leadership know-how. This program involves real industry leaders at the forefront of their profession. From day one, you’ll work on real briefs from real clients – making sure you get the experience your future employer is looking for.

Other professional activities

PHNX 2024

Awards Jury Member

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