High-performance creative with over 16 years of experience managing all phases related to the creation and execution of advertising campaigns, from receiving briefs and defining solid strategic and creative starting points, to all stages of conceptualization, structuring, and production of materials for various media channels in later stages. A leader with the ability to motivate, educate, and build teams, focused on achieving results and fostering mutually beneficial long-term relationships both internally and externally. Has been awarded at various festivals such as Cannes Lions, London Awards, Clio, FIAP, El Ojo de Iberoamérica, El Dorado Fest, among others.