Saud Saadoun

Saud Saadoun

General Manager at Bold Creatives
Riyadh, Saudi Arabia

About me

Saud Saadoun is a distinguished figure in the advertising industry, known for his strategic acumen, creative leadership, and ability to drive impactful brand narratives. With over a decade of experience in advertising, marketing, and digital transformation, he has played a pivotal role in shaping some of the most innovative campaigns in Saudi Arabia and the MENA region. His career is defined by a relentless pursuit of excellence, leveraging creativity, technology, and strategic insights to deliver award-winning campaigns and redefine industry standards.

Currently serving as the General Manager of Bold Creatives, Saud leads a dynamic team across strategy, account management, creative development, and digital innovation. His progressive vision has positioned the agency at the forefront of AI-powered advertising, strategic brand building, and creative storytelling.

Commitment to Excellence in Advertising & Creativity

Saud’s expertise spans brand strategy, media relations, integrated marketing, and digital innovation, enabling him to shape narratives that resonate deeply with audiences and drive business impact. His work has been recognized for its strategic depth, cultural relevance, and creative ingenuity, making him a thought leader in the industry.

Why Saud Saadoun as a Judge for Industry Awards?

As a seasoned advertising professional with a deep understanding of industry trends, Saud is uniquely positioned to evaluate outstanding creative work, strategic brilliance, and market impact. His extensive experience in leading high-stakes campaigns, mentoring teams, and driving business growth gives him a comprehensive perspective on what makes an award-winning entry.

His key strengths as a judge include:
- Strategic & Creative Insight – Having led multi-million-dollar campaigns, Saud understands the nuances of storytelling, audience engagement, and brand impact.
- Expertise in Digital Transformation – With a strong grasp of AI, data-driven marketing, and digital-first campaigns, he can assess the innovation and effectiveness of modern advertising solutions.
- Commitment to Raising Industry Standards – Saud is passionate about recognizing and celebrating groundbreaking ideas, ensuring they align with industry best practices, cultural relevance, and business success.
- Cross-Industry Experience – His diverse background across agencies, clients, and different marketing disciplines allows him to evaluate work from multiple perspectives, ensuring fairness and depth in judgment.

A Legacy of Leadership & Innovation

Beyond advertising, Saud is deeply invested in the future of brand storytelling, audience engagement, and technological integration in marketing. His aspiration to create an Oscar-winning documentary for Alwaleed Philanthropies and his passion for revolutionizing fan engagement through AI-driven experiences are testaments to his visionary approach to creativity and innovation.

With his sharp eye for creative excellence, deep industry expertise, and commitment to pushing the boundaries of advertising, Saud Saadoun is an ideal candidate to serve as a judge in industry awards, recognizing and celebrating the best in creativity, strategy, and innovation.

Positions

General Manager
Global
2024 - Present (1 year 1 month)
Business Director
XELEMENT
Saudi Arabia
2019 - 2024 (5 years)

Business Director May 2022 to Aug 2024
Account Director Sep 2019 - May 2022

Senior Account Manager
Red Impact
Saudi Arabia
2018 - 2019 (1 year)
Communications Manager
Riyadh, Saudi Arabia
2016 - 2018 (2 years)
Account Manager
Riyadh, Saudi Arabia
2012 - 2016 (4 years)
Account Manager Aug - Apr 2016

Account Executive Feb 2012 - Aug 2014

Other professional activities

PHNX 2025

Awards Jury Member

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