About me
Mariam Tsanava is a brand marketing leader with over 10 years of experience in marketing, brand strategy, and communications. As Brand Marketing Lead at Bank of Georgia, she drives innovative brand strategies, sponsorships, and large-scale campaigns to strengthen the bank’s market presence and international expansion.
Beyond her corporate role, Mariam is also the Co-Founder of Upway Georgia, an educational platform focused on building a premier professional course marketplace.
Previously, she served as Chief Brand Officer at Veli.store (2022-2023), leading brand development and market positioning, and as Marketer at TBC Bank Affluent Tribe (2019-2022), focusing on affluent customer engagement strategies.
She holds a Master’s in Marketing and Sales from EAE Business School and a Bachelor’s in Mass Communication from Caucasus University.
Talent you might be interested in
Positions
Brand Marketing Lead
Co-Founder
Upway.ge winning biggest tech startup grant in Georgia. It has successfully secured up to 200k gel in funding through various international and local grants.
Chief Brand Officer
Professor, Masters Thesis Coach
Other professional activities
PHNX 2025
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