Spikes Asia

Creative Award

Singapore, Singapore

Update

Hoegaarden - "First Spring"

McCann Shanghai

466

Title	First Spring
Agency	McCann Shanghai
Campaign	First Spring
Advertiser	AB Inbev
Brand	Hoegaarden
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Case Study
Length	118 seconds
Business Manager	..u .u Subscribers Only
Creative idea & Concept development	..w ..u Subscribers Only
Creative idea & Concept development	B...on P..g Subscribers Only
Art Director	..e T..g Subscribers Only
Copywriter	S....en .u Subscribers Only
Copywriter	..o .v Subscribers Only
Copywriter	C...l ..g Subscribers Only
Business Management & Resource negotiation	S...ly .u Subscribers Only
Project execution & Communication with client	S..i S..g Subscribers Only
Project execution&Communication with client	..y ..i Subscribers Only
Project execution & Communication with client	C...a C..n Subscribers Only
Head of Strategy	S....ne Z...g Subscribers Only
Strategy Director	D...d Z...g Subscribers Only
Strategist	S...ry Z...g Subscribers Only