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Spikes Asia

Creative Award
Singapore, Singapore

2024 Spikes Asia Award Winners

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2024 Spikes Asia - Grand Prix - Not-for-profit / Charity / Government
Creative Strategy

The First Digital Nation

AGENCY: The Monkeys
BRAND: Government of Tuvalu
CATEGORY: Not-for-profit / Charity / Government
AWARD: Grand Prix
ADVERTISER: Government of Tuvalu

2024 Spikes Asia - Gold Spikes Asia - Live Brand Experience
Creative Strategy

ProPILOT MOP

AGENCY: TBWA\HAKUHODO
BRAND: Nissan
CATEGORY: Live Brand Experience
AWARD: Gold Spikes Asia
ADVERTISER: Nissan Motor Corp.

2024 Spikes Asia - Gold Spikes Asia - Long-term Strategy
Creative Strategy

See the signs #ShareTheLoad

AGENCY: BBDO India
BRAND: Ariel
CATEGORY: Long-term Strategy
AWARD: Gold Spikes Asia
ADVERTISER: Procter & Gamble

2024 Spikes Asia - Silver Spikes Asia - Use of Social & Digital Platforms
Creative Strategy

The Unbranded Menu

AGENCY: Leo Burnett Group Manila
BRAND: McDonald’s Philippines
CATEGORY: Use of Social & Digital Platforms
AWARD: Silver Spikes Asia
ADVERTISER: McDonald’s

2024 Spikes Asia - Silver Spikes Asia - Consumer Goods
Creative Strategy

Un-Australia

AGENCY: The Monkeys
BRAND: Australian Lamb
CATEGORY: Consumer Goods
AWARD: Silver Spikes Asia
ADVERTISER: Meat and Livestock Australia

2024 Spikes Asia - Silver Spikes Asia - Travel, Leisure, Retail, Restaurants & Fast Food Chains
Creative Strategy

Shop ALDI First’

AGENCY: BMF
BRAND: Aldi
CATEGORY: Travel, Leisure, Retail, Restaurants & Fast Food Chains
AWARD: Silver Spikes Asia
ADVERTISER: Aldi

2024 Spikes Asia - Silver Spikes Asia - Breakthrough on a Budget
Creative Strategy

Phone It In

AGENCY: Colenso BBDO Auckland
BRAND: Skinny
CATEGORY: Breakthrough on a Budget
AWARD: Silver Spikes Asia
ADVERTISER: Skinny New Zealand

2024 Spikes Asia - Bronze Spikes Asia - 360 Integrated Brand Strategy
Creative Strategy

Mates make it Macca

AGENCY: Akcelo
BRAND: McDonald's Australia
CATEGORY: 360 Integrated Brand Strategy
AWARD: Bronze Spikes Asia
ADVERTISER: McDonald's

2024 Spikes Asia - Bronze Spikes Asia - Partnerships & Sponsorship
Creative Strategy

ProPILOT MOP

AGENCY: TBWA\HAKUHODO
BRAND: Nissan
CATEGORY: Partnerships & Sponsorship
AWARD: Bronze Spikes Asia
ADVERTISER: Nissan Motor Corp.

2024 Spikes Asia - Bronze Spikes Asia - Challenger Brand Strategy
Creative Strategy

Who made beer king of the campsite?

AGENCY: The Monkeys
BRAND: Canadian Club
CATEGORY: Challenger Brand Strategy
AWARD: Bronze Spikes Asia
ADVERTISER: Beam Suntory

2024 Spikes Asia - Bronze Spikes Asia - Corporate Purpose & Social Responsibility
Creative Strategy

Corona Extra Lime (Board)

AGENCY: Draftline
BRAND: Corona
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Bronze Spikes Asia
ADVERTISER: Budweiser China

2024 Spikes Asia - Bronze Spikes Asia - Brave Brands
Creative Strategy

See the signs #ShareTheLoad

AGENCY: BBDO India
BRAND: Ariel
CATEGORY: Brave Brands
AWARD: Bronze Spikes Asia
ADVERTISER: Procter & Gamble

2024 Spikes Asia - Bronze Spikes Asia - Live Brand Experience
Creative Strategy

I AM NOT KING (Board)

AGENCY: INNORED
BRAND: Burger King
CATEGORY: Live Brand Experience
AWARD: Bronze Spikes Asia
ADVERTISER: Burger King

2024 Spikes Asia - Bronze Spikes Asia - Travel, Leisure, Retail, Restaurants & Fast Food Chains
Creative Strategy

Mcdonald's Coffee Retirement

AGENCY: DDB Group Asia Pacific
BRAND: McDonald's
CATEGORY: Travel, Leisure, Retail, Restaurants & Fast Food Chains
AWARD: Bronze Spikes Asia
ADVERTISER: McDonald's

2024 Spikes Asia - Bronze Spikes Asia - Corporate Purpose & Social Responsibility
Creative Strategy

EatQual Colours (Board)

AGENCY: DDB Mudra
BRAND: McDonald's
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Bronze Spikes Asia
ADVERTISER: McDonald's