A strategic marketer that has worked with some of the world’s most powerful brands. I believe that cultural impact leads to commercial success, by developing brand strategies that help brands to rediscover their entrepreneurial spirit and apply creativity in a meaningful way.
My experience has been gained in corporate environments as well as independent creative agencies. This unique background has honed my ability to lead and manage diverse teams – to achieve excellence in a wide range of categories, channels and content-types.
Tenacious, conscientious and empathetic I am a strategic marketer who thinks ‘diagonally’: combining analysis with intuition, commerce and creativity, right-brain and left-brain thinking, logic and magic. My speciality lies in integrated, international and innovative marketing.