Pedro Araujo

Pedro is the creative mind behind innovative projects like “Nike Air Max Graffiti Stores”, “Code of Conscience”, “Emicida’s Silence” and “Donate the Bars”, receiving more than 100 international awards, including a Cannes Lions Grand Prix (among 17 lions) and also 17 pencils at D&AD and One Show.

During 4 years at AKQA, he’d created and led campaigns for global brands such as Google, Nike, Netflix, Deezer, Pepsico and AB-Inbev. He has also helped AKQA São Paulo to become the Most Awarded Latin Agency of 2019, for the 1st time in its history. Individually, he was the 63th most awarded Creative Director in the One Show 2020.

Previously, he had worked at JWT São Paulo for more than 5 years, creating campaigns for Nestlé, J&J, Bayer, HSBC, Coca-Cola, Unilever, Bridgestone, Warner Bros., Warner Channel and also for local brands like Pernambucanas, Troller, DrogaRaia and Tramontina. He helped JWT to become The Gunn Report's “Biggest Move,” in 2016, storming up the rankings an incredible seven places, as the 7th Network of the World - the best ranking since 2007. Individually, he had also being considered the 17th Most Awarded Copywriter in the World, according to The Drum.

You can see his selected works at pedroaraujo.me