Ciaran Bonass
ECD Asia, India, Middle East and Africa at Vice Media / Virtue Worldwide
About me
Currently Executive Creative Director of MEA and APAC at Virtue, the agency powered by VICE. Ciaran’s 20-year career has spanned a multitude of digital, creative and media disciplines,
As early as 2001 Ciaran led pioneering projects with US based online advertising founders DoubleClick Inc. A decade of leading award-winning teams followed with Agency.com and TBWA before moving to the Middle East to grow Havas Digital/Worldwide reputation across MENA.
Passionate and vocal on audience first narratives, a constant advocate for storytelling he has built a long-standing history of Grand Prix winning work that sits at the heart of entertainment, film and innovation.
Joining VICE in 2017 as founding ECD of VICE Arabia, launching with the Grand Prix Winning Feature-length Documentary “Bil Arabi”. Focused on the power of cultural entertainment he quickly built the agency to have a roster of high profile global clients and body of work.
Ciaran now oversees creative excellence across Asia Pacific, India, Middle East & Africa and continues to making work that broadcasts important social narratives and finds new ways for brands to matter in an increasingly complex world.
Sector Experience
Awards
My Work
SEE ALL WORKPositions
Executive Creative Director AMEA
Executive Creative Director AMEA Aug 2020 - Present
Executive Creative Director MEA Jul 2019 - Aug 20
Creative Director VICE MEA Apr 2017 - Jun 2019
Key role in moving Havas Digital to Havas Worldwide to develop a fully integrated agency. Progressed the strategic vision and broadened communications offering of the agency through digital transformation across key departments and implemented a cross agency approach to integrated thinking with insight, ideas and innovation at the fore. Maximised organic client and agency growth through creative excellence and content development. Worked within the Havas Village model developing creative opportunities and pitch work for Havas PR, Havas Media and Havas Health.
Group Creative Director Apr 2015 - Feb 2016
Creative Director
Established the agencies creative proposition. Moved creative approach from tech projects to conceptual driven digital campaign work through creative leadership. Succession of new business wins secured and grew client roster and creative output to included social campaigns and content programmes. Expanded the creative dept expertise in conceptual approach, UX, CX, and design to an award-winning standard.
