2012 Cannes Lions International Festival of Creativity Award Winners

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2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best use or integration of experiential events
Branded Content & Entertainment

Melo Explosions

AGENCY: Wieden + Kennedy
BRAND: Jordan
CATEGORY: Best use or integration of experiential events
AWARD: Bronze Lion
ADVERTISER: Nike

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best Use Of Branded Content Or Sponsorhip
Media

Fashion For Less

AGENCY: Pages BBDO
BRAND: La Sirena
CATEGORY: Best Use Of Branded Content Or Sponsorhip
AWARD: Bronze Lion
ADVERTISER: La Sirena

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Online Digital Design
Design

All is Not Lost

AGENCY: Hakuhodo
BRAND: Google Chrome
CATEGORY: Online Digital Design
AWARD: Bronze Lion
ADVERTISER: Google

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Commercial Public Services Incl. Healthcare & Medical
2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best Use Of Branded Content Or Sponsorhip
Media

Save An Orchestra

AGENCY: Havas Amsterdam
BRAND: The Metropole Orchestra
CATEGORY: Best Use Of Branded Content Or Sponsorhip
AWARD: Bronze Lion
ADVERTISER: Metropole Orchestra

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Stunts & Live Advertising
Outdoor

No Surprises

AGENCY: Saatchi & Saatchi
BRAND: T-Mobile
CATEGORY: Stunts & Live Advertising
AWARD: Bronze Lion
ADVERTISER: T-Mobile

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best use or integration of digital media
Branded Content & Entertainment

COKE POLAR BOWL

AGENCY: Wieden + Kennedy
BRAND: 46664/Coca-Cola
CATEGORY: Best use or integration of digital media
AWARD: Bronze Lion
ADVERTISER: Coca-Cola Company

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Interactive Film
Film

COKE POLAR BOWL

AGENCY: Wieden + Kennedy
BRAND: 46664/Coca-Cola
CATEGORY: Interactive Film
AWARD: Bronze Lion
ADVERTISER: Coca-Cola Company

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Direct Response Digital: Social Media & Viral Marketing
Direct

COKE POLAR BOWL

AGENCY: Wieden + Kennedy
BRAND: 46664/Coca-Cola
CATEGORY: Direct Response Digital: Social Media & Viral Marketing
AWARD: Bronze Lion
ADVERTISER: Coca-Cola Company

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best Use of Screens
Media

Fallen Angels

AGENCY: Mindshare Worldwide
BRAND: Lynx
CATEGORY: Best Use of Screens
AWARD: Bronze Lion
ADVERTISER: Unilever

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Graphic Design: Posters
Design

Gift a Life

AGENCY: DDB FZ LLC
BRAND: Organ Donation
CATEGORY: Graphic Design: Posters
AWARD: Bronze Lion
ADVERTISER: Committee of Organ Donation in Lebanon

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best Use Of Social Media
Media

Fair Tweets

AGENCY: Silver + Partners
BRAND: Ben & Jerry's Homemade
CATEGORY: Best Use Of Social Media
AWARD: Bronze Lion
ADVERTISER: Unilever

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Best Visual Design/Aesthetic
Mobile

Captains Conquest

AGENCY: Anomaly
BRAND: Captain Morgan
CATEGORY: Best Visual Design/Aesthetic
AWARD: Bronze Lion
ADVERTISER: Diageo

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Cars
Film

Letter

AGENCY: Saatchi & Saatchi
BRAND: Toyota
CATEGORY: Cars
AWARD: Bronze Lion
ADVERTISER: Toyota Motor Corporation

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Games: Products
Mobile

Pick n'Play

AGENCY: Nord DDB STO
BRAND: McDonald's
CATEGORY: Games: Products
AWARD: Bronze Lion
ADVERTISER: McDonald's

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Use Of Multiple Screens Or Networked Mobile Technology
Mobile

Pick n'Play

AGENCY: Nord DDB STO
BRAND: McDonald's
CATEGORY: Use Of Multiple Screens Or Networked Mobile Technology
AWARD: Bronze Lion
ADVERTISER: McDonald's

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Direction
Film Craft

Potato Peelers

AGENCY: Clemenger BBDO Melbourne
BRAND: MIFF
CATEGORY: Direction
AWARD: Bronze Lion
ADVERTISER: Melbourne International Film Festival

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Sweet Foods & Snacks
Film

That's Nothing

AGENCY: BBH
BRAND: Weetabix
CATEGORY: Sweet Foods & Snacks
AWARD: Bronze Lion
ADVERTISER: Weetabix

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Editing
Film Craft

Addiction

AGENCY: F/Nazca Saatchi & Saatchi Publicidade Ltda.
BRAND: Nike
CATEGORY: Editing
AWARD: Bronze Lion
ADVERTISER: Nike

2012 Cannes Lions International Festival of Creativity - Bronze Lion - Environmental Design: Public Spaces