2022 Cannes Lions International Festival of Creativity Award Winners

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2022 Cannes Lions International Festival of Creativity - Grand Prix - Use of Ambient Media: Large Scale
Media

Hope Reef (Case Film)

AGENCY: AMV BBDO
BRAND: Sheba
CATEGORY: Use of Ambient Media: Large Scale
AWARD: Grand Prix
ADVERTISER: Mars, Inc.

2022 Cannes Lions International Festival of Creativity - Gold Lion - Use of Branded Content Created for Digital or Social
2022 Cannes Lions International Festival of Creativity - Gold Lion - Use of Data-driven Insight
Media

AAMI Rest Towns

AGENCY: Ogilvy Melbourne
BRAND: AAMI
CATEGORY: Use of Data-driven Insight
AWARD: Gold Lion
ADVERTISER: Suncorp Group

2022 Cannes Lions International Festival of Creativity - Gold Lion - Consumer Goods
Media

Samsung iTest

AGENCY: DDB Group Aotearoa
BRAND: Samsung
CATEGORY: Consumer Goods
AWARD: Gold Lion
ADVERTISER: Samsung

2022 Cannes Lions International Festival of Creativity - Gold Lion - Social Behaviour
Media

GUN SURVIVOR REVIEWS

AGENCY: Energy BBDO
BRAND: Guns Down America
CATEGORY: Social Behaviour
AWARD: Gold Lion
ADVERTISER: Guns Down America

2022 Cannes Lions International Festival of Creativity - Gold Lion - Automotive
Media

Very Gay Raptor

AGENCY: VML
BRAND: Ford F-150 Raptor
CATEGORY: Automotive
AWARD: Gold Lion
ADVERTISER: Ford Motor Company

2022 Cannes Lions International Festival of Creativity - Gold Lion - Use of Technology
Media

Backup Ukraine

AGENCY: Virtue Worldwide
BRAND: POLYCAM X UNESCO
CATEGORY: Use of Technology
AWARD: Gold Lion
ADVERTISER: POLYCAM X UNESCO

2022 Cannes Lions International Festival of Creativity - Gold Lion - Use of Events
Media

BRIDE ARMOUR

AGENCY: Ogilvy South Africa
BRAND: Carling Black Label
CATEGORY: Use of Events
AWARD: Gold Lion
ADVERTISER: AB Inbev

2022 Cannes Lions International Festival of Creativity - Gold Lion - Not-for-Profit/Charity/Government
Media

Chatpat

AGENCY: FCB Ulka
BRAND: SOS Children’s Villages India
CATEGORY: Not-for-Profit/Charity/Government
AWARD: Gold Lion
ADVERTISER: SOS Children’s Villages

2022 Cannes Lions International Festival of Creativity - Gold Lion - Use of Integrated Media
Media

Breaking Sirens (Board)

AGENCY: BAR OGILVY, Lisbon
BRAND: AMNESTY INTERNATIONAL
CATEGORY: Use of Integrated Media
AWARD: Gold Lion
ADVERTISER: AMNESTY INTERNATIONAL

2022 Cannes Lions International Festival of Creativity - Silver Lion - Consumer Services/Business to Business
Media

The Inevitable News

AGENCY: Area 23, An IPG Health Company
BRAND: Columbia Journalism Review
CATEGORY: Consumer Services/Business to Business
AWARD: Silver Lion
ADVERTISER: Columbia Journalism Review

2022 Cannes Lions International Festival of Creativity - Silver Lion - Retail
Media

Trapped in the 90´s

AGENCY: McCann Spain
BRAND: Ikea
CATEGORY: Retail
AWARD: Silver Lion
ADVERTISER: IKEA

2022 Cannes Lions International Festival of Creativity - Silver Lion - Use of Stunts
Media

Liquid Billboard

AGENCY: Havas Worldwide Middle East
BRAND: adidas
CATEGORY: Use of Stunts
AWARD: Silver Lion
ADVERTISER: adidas

2022 Cannes Lions International Festival of Creativity - Silver Lion - Use of Stunts
Media

Liquid Billboard

AGENCY: Havas Worldwide Middle East
BRAND: adidas
CATEGORY: Use of Stunts
AWARD: Silver Lion
ADVERTISER: adidas

2022 Cannes Lions International Festival of Creativity - Silver Lion - Use of Stunts
Media

Foamy Haircut

AGENCY: Africa
BRAND: Brahma Beer
CATEGORY: Use of Stunts
AWARD: Silver Lion
ADVERTISER: AB Inbev

2022 Cannes Lions International Festival of Creativity - Silver Lion - Cultural Insight
Media

The Nominate Me Selfie

AGENCY: FCB India
BRAND: Shakti / Times of India
CATEGORY: Cultural Insight
AWARD: Silver Lion
ADVERTISER: The Times of India

2022 Cannes Lions International Festival of Creativity - Silver Lion - Local Brand
Media

The Elections Edition

AGENCY: Impact BBDO
BRAND: An-Nahar
CATEGORY: Local Brand
AWARD: Silver Lion
ADVERTISER: An-Nahar

2022 Cannes Lions International Festival of Creativity - Silver Lion - Media/Entertainment
Media

Staraoke

AGENCY: Ogilvy Italy
BRAND: Prime Video
CATEGORY: Media/Entertainment
AWARD: Silver Lion
ADVERTISER: Prime Video

2022 Cannes Lions International Festival of Creativity - Silver Lion - Use of Brand or Product Integration into a Programme or Platform
Media

Hidden Spots

AGENCY: GUT
BRAND: Heinz
CATEGORY: Use of Brand or Product Integration into a Programme or Platform
AWARD: Silver Lion
ADVERTISER: Kraft Heinz

2022 Cannes Lions International Festival of Creativity - Silver Lion - Corporate Purpose & Social Responsibility
Media

Resell Tag

AGENCY: Uncle Grey
BRAND: Samsøe Samsøe
CATEGORY: Corporate Purpose & Social Responsibility
AWARD: Silver Lion
ADVERTISER: Samsøe Samsøe